Form 10-Q
Table of Contents

 

 

UNITED STATES

SECURITIES AND EXCHANGE COMMISSION

WASHINGTON, D. C. 20549

 

 

FORM 10-Q

 

 

 

x QUARTERLY REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934

For the quarterly period ended March 28, 2010

 

¨ TRANSITION REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934

For the transition period from              to             

Commission file number 1-9183

 

 

Harley-Davidson, Inc.

(Exact name of registrant as specified in its charter)

 

 

 

Wisconsin   39-1382325
(State of organization)   (I.R.S. Employer Identification No.)
3700 West Juneau Avenue  
Milwaukee, Wisconsin   53208
(Address of principal executive offices)   (Zip code)

Registrants telephone number: (414) 342-4680

None

(Former name, former address and former fiscal year, if changed since last report)

 

 

Indicate by check mark whether the registrant (1) has filed all reports required to be filed by Section 13 or 15(d) of the Securities Exchange Act of 1934 during the preceding 12 months (or for such shorter period that the registrant was required to file such reports), and (2) has been subject to such requirements for the past 90 days.    Yes  x    No  ¨

Indicate by checkmark whether the registrant has submitted electronically and posted on its corporate Web site, if any, every Interactive Data File required to be submitted and posted pursuant to Rule 405 of Regulation S-T (§232.405 of this chapter) during the preceding 12 months (or for such shorter period that the registrant was required to submit and post such files).    Yes  x    No  ¨

Indicate by check mark whether the registrant is a large accelerated filer, an accelerated filer, a non-accelerated filer, or a smaller reporting company. See the definitions of “large accelerated filer,” “accelerated filer” and “smaller reporting company” in Rule 12b-2 of the Exchange Act.

 

Large accelerated filer   x    Accelerated filer   ¨
Non-accelerated filer   ¨    Smaller reporting company   ¨

Indicate by check mark whether the registrant is a shell company (as defined in Rule 12b-2 of the Exchange Act.    Yes  ¨    No  x

Number of shares of the registrant’s common stock outstanding at April 30, 2010: 235,451,951 shares

 

 

 


Table of Contents

Harley-Davidson, Inc.

Form 10-Q

For The Quarter Ended March 28, 2010

 

Part I   

Financial Information

   3
Item 1.   

Financial Statements

   3
  

Condensed Consolidated Statements of Operations

   3
  

Condensed Consolidated Balance Sheets

   4
  

Condensed Consolidated Statements of Cash Flows

   5
  

Notes to Condensed Consolidated Financial Statements

   6
Item 2.   

Management’s Discussion and Analysis of Financial Condition and Results of Operations

   36
Item 3.   

Quantitative and Qualitative Disclosures About Market Risk

   53
Item 4.   

Controls and Procedures

   53
Part II   

Other Information

   54
Item 1.   

Legal Proceedings

   54
Item 2.   

Unregistered Sales of Equity Securities and Use of Proceeds

   56
Item 6.   

Exhibits

   56

Signatures

   57

 

2


Table of Contents

PART I – FINANCIAL INFORMATION

 

Item 1. Financial Statements

HARLEY-DAVIDSON, INC.

CONDENSED CONSOLIDATED STATEMENTS OF OPERATIONS

(In thousands, except per share amounts)

(Unaudited)

 

     Three months ended  
     March 28,
2010
    March 29,
2009
 

Revenue:

    

Motorcycles and related products

   $ 1,037,335      $ 1,278,432   

Financial services

     169,837        104,667   
                

Total revenue

     1,207,172        1,383,099   

Costs and expenses:

    

Motorcycles and related products cost of goods sold

     657,788        804,386   

Financial services interest expense

     81,203        53,700   

Financial services provision for credit losses

     31,806        5,911   

Selling, administrative and engineering expense

     235,350        242,022   

Restructuring expense

     48,236        34,862   
                

Total costs and expenses

     1,054,383        1,140,881   
                

Operating income

     152,789        242,218   

Investment income

     876        1,953   

Interest expense

     23,455        9,746   
                

Income before provision for income taxes

     130,210        234,425   

Provision for income taxes

     61,469        106,372   
                

Income from continuing operations

     68,741        128,053   

Loss from discontinued operations, net of tax

     (35,416     (10,706
                

Net income

   $ 33,325      $ 117,347   
                

Earnings per common share from continuing operations:

    

Basic

   $ 0.30      $ 0.55   

Diluted

   $ 0.29      $ 0.55   

Loss per common share from discontinued operations:

    

Basic

   $ (0.15   $ (0.05

Diluted

   $ (0.15   $ (0.05

Earnings per common share:

    

Basic

   $ 0.14      $ 0.51   

Diluted

   $ 0.14      $ 0.50   

Cash dividends per common share

   $ 0.10      $ 0.10   

The accompanying notes are an integral part of the consolidated financial statements.

 

3


Table of Contents

HARLEY-DAVIDSON, INC.

CONDENSED CONSOLIDATED BALANCE SHEETS

(In thousands)

 

     (Unaudited)
March 28,
2010
   December 31,
2009
   (Unaudited)
March 29,
2009

ASSETS

        

Current assets:

        

Cash and cash equivalents

   $ 1,442,798    $ 1,630,433    $ 884,623

Marketable securities

     39,416      39,685      —  

Accounts receivable, net

     286,518      269,371      284,853

Finance receivables held for sale

     —        —        2,086,920

Finance receivables held for investment, net

     1,252,420      1,436,114      1,677,355

Restricted finance receivables held by variable interest entities, net

     809,779      —        —  

Inventories

     322,238      323,029      421,577

Assets of discontinued operations

     151,175      181,211      231,421

Restricted cash held by variable interest entities

     401,275      —        —  

Other current assets

     315,890      462,106      243,054
                    

Total current assets

     5,021,509      4,341,949      5,829,803

Finance receivables held for sale

     —        —        580,736

Finance receivables held for investment, net

     1,274,734      3,621,048      796,732

Restricted finance receivables held by variable interest entities, net

     3,299,070      —        —  

Property, plant and equipment, net

     847,480      906,906      1,016,043

Goodwill

     29,818      31,400      59,046

Other long-term assets

     230,292      254,215      337,234
                    
   $ 10,702,903    $ 9,155,518    $ 8,619,594
                    

LIABILITIES AND SHAREHOLDERS’ EQUITY

        

Current liabilities:

        

Accounts payable

   $ 265,905    $ 162,515    $ 363,282

Accrued liabilities

     599,820      514,084      568,767

Liabilities of discontinued operations

     61,726      69,535      74,488

Short-term debt

     160,837      189,999      1,724,375

Current portion of long-term debt

     396,169      1,332,091      —  

Current portion of long-term debt held by variable interest entities

     898,935      —        —  
                    

Total current liabilities

     2,383,392      2,268,224      2,730,912

Long-term debt

     2,862,725      4,114,039      2,757,185

Long-term debt held by variable interest entities

     2,707,748      —        —  

Pension liability

     239,445      245,332      484,006

Postretirement healthcare liability

     265,117      264,472      260,453

Other long-term liabilities

     157,077      155,333      154,225

Commitments and contingencies (Note 17)

        

Total shareholders’ equity

     2,087,399      2,108,118      2,232,813
                    
   $ 10,702,903    $ 9,155,518    $ 8,619,594
                    

The accompanying notes are an integral part of the consolidated financial statements.

 

4


Table of Contents

HARLEY-DAVIDSON, INC.

CONDENSED CONSOLIDATED STATEMENTS OF CASH FLOWS

(In thousands)

(Unaudited)

 

     Three months ended  
     March 28,
2010
    March 29,
2009
 

Net cash provided by (used by) operating activities of continuing operations (Note 3)

   $ 200,842      $ (227,026

Cash flows from investing activities of continuing operations:

    

Capital expenditures

     (14,558     (20,009

Origination of finance receivables held for investment

     (455,879     (98,976

Collections on finance receivables held for investment

     653,983        110,637   

Collection of retained securitization interests

     —          1,358   
                

Net cash provided by (used by) investing activities of continuing operations

     183,546        (6,990

Cash flows from financing activities of continuing operations:

    

Proceeds from issuance of senior unsecured notes

     —          595,731   

Repayments of securitization debt

     (445,215     —     

Net (decrease) increase in credit facilities and unsecured commercial paper

     (50,703     48,442   

Repayments of asset-backed commercial paper

     —          (67,194

Net change in restricted cash

     (34,734     —     

Dividends

     (23,488     (23,455

Purchase of common stock for treasury

     (1,191     —     

Excess tax benefits from share-based payments

     34        147   

Issuance of common stock under employee stock option plans

     1,101        10   
                

Net cash (used by) provided by financing activities of continuing operations

     (554,196     553,681   

Effect of exchange rate changes on cash and cash equivalents of continuing operations

     (606     6,253   

Net (decrease) increase in cash and cash equivalents of continuing operations

     (170,414     325,918   

Cash flows from discontinued operations:

    

Cash flows from operating activities of discontinued operations

     (13,723     (18,294

Cash flows from investing activities of discontinued operations

     (393     (4,433

Effect of exchange rate changes on cash and cash equivalents of discontinued operations

     (635     2,549   
                
     (14,751     (20,178
                

Net (decrease) increase in cash and cash equivalents

   $ (185,165   $ 305,740   
                

Cash and cash equivalents:

    

Cash and cash equivalents—beginning of period

   $ 1,630,433      $ 568,894   

Cash and cash equivalents of discontinued operations—beginning of period

     6,063        24,664   

Net (decrease) increase in cash and cash equivalents

     (185,165     305,740   

Less: Cash and cash equivalents of discontinued operations—end of period

     (8,533     (14,675
                

Cash and cash equivalents—end of period

   $ 1,442,798      $ 884,623   
                

The accompanying notes are an integral part of the consolidated financial statements.

 

5


Table of Contents

HARLEY-DAVIDSON, INC.

NOTES TO CONDENSED CONSOLIDATED FINANCIAL STATEMENTS

(Unaudited)

 

1. Basis of Presentation and Use of Estimates

The condensed consolidated financial statements include the accounts of Harley-Davidson, Inc. and its wholly-owned subsidiaries (the Company), including the accounts of the groups of companies doing business as Harley-Davidson Motor Company (HDMC), Buell Motorcycle Company (Buell), MV Agusta (MV) and Harley-Davidson Financial Services (HDFS). In addition, certain variable interest entities (VIEs) related to secured financing are consolidated as the Company is the primary beneficiary. All intercompany accounts and material transactions are eliminated.

In the opinion of management, the accompanying unaudited condensed consolidated financial statements contain all adjustments (consisting only of normal recurring adjustments) necessary to present fairly the condensed consolidated balance sheets as of March 28, 2010 and March 29, 2009, the condensed consolidated statements of operations for the three month periods then ended and the condensed consolidated statements of cash flows for the three month periods then ended.

Certain information and footnote disclosures normally included in complete financial statements have been condensed or omitted pursuant to the rules and regulations of the Securities and Exchange Commission (SEC) and U.S. generally accepted accounting principles (U.S. GAAP) for interim financial reporting. These condensed consolidated financial statements should be read in conjunction with the audited financial statements and notes included in the Company’s Annual Report on Form 10-K for the year ended December 31, 2009.

The Company operates in two business segments: Motorcycles & Related Products (Motorcycles) and Financial Services (Financial Services).

The preparation of financial statements in conformity with U.S. GAAP requires management to make estimates and assumptions that affect the amounts reported in the financial statements and the accompanying notes. Actual results could differ from those estimates.

During 2008, the Company acquired Italian motorcycle manufacturer MV and the results of MV were included in the Motorcycles segment. On October 15, 2009, the Company announced its intent to divest MV. The Motorcycles segment financial information has been adjusted to reflect MV as a discontinued operation for all periods presented.

 

2. New Accounting Standards

Accounting Standards Recently Adopted

In June 2009, the Financial Accounting Standards Board (FASB) issued Statement of Financial Accounting Standards (SFAS) No. 166, “Accounting for Transfers of Financial Assets, an amendment of FASB Statement No. 140.” SFAS No. 166 amended the guidance within Accounting Standards Codification (ASC) Topic 860, “Transfers and Servicing,” primarily by removing the concept of a qualifying special purpose entity as well as removing the exception from applying FASB Interpretation No. 46(R), “Consolidation of Variable Interest Entities.” Upon the effective adoption date, formerly qualifying special purpose entities (QSPEs), as defined under prior U.S. GAAP had to be evaluated for consolidation within an entity’s financial statements. Additionally, the guidance within ASC Topic 860 requires enhanced disclosures about the transfer of financial assets as well as an entity’s continuing involvement, if any, in transferred financial assets. In connection with term asset-backed securitization transactions prior to 2009, HDFS utilized QSPEs as defined under prior U.S. GAAP which were not subject to consolidation in the Company’s financial statements.

In June 2009, the FASB issued SFAS No. 167, “Amendments to FASB Interpretation No. 46(R).” SFAS No. 167 amended the guidance within ASC Topic 810, “Consolidations,” by adding formerly off-balance sheet QSPEs to its scope (the concept of these entities was eliminated by SFAS No. 166). In addition, companies must perform an analysis to determine whether the company’s variable interest or interests give it a controlling financial interest in a variable interest entity (VIE). Companies must also reassess on an ongoing basis whether they are the primary beneficiary of a VIE.

 

6


Table of Contents

Effects of Adoption on January 1, 2010

The Company was required to adopt the new guidance within ASC Topic 810 and ASC Topic 860 as of January 1, 2010. The Company determined that the formerly unconsolidated QSPEs that HDFS utilized were VIEs, of which the Company was the primary beneficiary, and consolidated them into the Company’s financial statements beginning January 1, 2010. In accordance with ASC Topic 810, the Company measured the initial carrying values of the assets and liabilities of the VIEs by determining what those values would currently be as if the new guidance had been in effect when the Company first met the conditions as the primary beneficiary. The Company’s VIEs are discussed in further detail in Note 6.

The initial adoption of the new accounting guidance within ASC Topic 810 and ASC Topic 860 did not impact the Company’s statement of operations. The following table summarizes the effects on the Company’s balance sheet of adopting the new guidance within ASC Topic 810 and ASC Topic 860 on January 1, 2010 (in thousands):

 

     As of
December 31, 2009
    Effect of
consolidation
    As of
January 1, 2010
 

Finance receivables held for investment(1)

   $ 4,961,894      $ 1,922,833      $ 6,884,727   

Allowance for finance credit losses(1)

   $ (150,082   $ (49,424   $ (199,506

Investment in retained securitization interests(1)

   $ 245,350      $ (245,350   $ —     

Restricted cash held by variable interest entities(2)

   $ —        $ 198,874      $ 198,874   

Other current assets(2)

   $ 462,106      $ 40,224      $ 502,330   

Accrued liabilities

   $ (514,084   $ (11,952   $ (526,036

Long-term debt

   $ (5,446,130   $ (1,892,313   $ (7,338,443

Retained earnings

   $ (6,324,268   $ 40,591      $ (6,283,677

Accumulated other comprehensive loss

   $ 417,898      $ (3,483   $ 414,415   

 

(1) These three lines items were reported together as Finance receivables held for investment, net prior to January 1, 2010.
(2) At December 31, 2009, the Company had $167.7 milllion of restricted cash related to its 2009 on-balance sheet term-asset backed securitization transactions and its asset-backed commercial paper conduit facility. These amounts were reported within Other current assets as of December 31, 2009.

Financial Statement Comparability to Prior Periods

The new accounting guidance within ASC Topic 810 and ASC Topic 860 is adopted on a prospective basis. Prior periods have not been restated and therefore will not be comparable to the current period as discussed below.

Under the new accounting guidance, the Company’s securitization transactions are considered secured borrowings rather than asset sales. Beginning with the three months ended March 28, 2010, the Company recognizes interest income and credit losses on the previously unconsolidated securitized receivables and interest expense on the related debt. The Company’s statement of operations no longer includes income from securitizations which consisted of an initial gain or loss on new securitization transactions, income on the investment in retained securitization interests and servicer fees. In addition, the Company will no longer incur charges related to other-than-temporary impairments on its investment in retained securitization interests as that asset has been derecognized.

Finance receivables consolidated as part of the adoption of the new accounting guidance, as well as finance receivables securitized as part of the Company’s 2009 on-balance sheet securitization transactions and finance receivables restricted as collateral under the Company’s asset-backed commercial paper conduit facility, are reported on the Company’s balance sheet as restricted finance receivables held for investment by VIEs. Prior to the consolidation of formerly unconsolidated QSPEs, finance receivables held by VIEs were included in finance receivables held for investment. In addition, finance receivable securitization debt is now reported as debt held by VIEs.

 

7


Table of Contents

Historically, U.S. retail motorcycle finance receivables intended for securitization through off-balance sheet securitization transactions were initially classified as finance receivables held for sale. Accordingly, all of the related cash flows were classified as operating cash flows in the statement of cash flows. After the adoption of the new guidance within ASC Topic 810 and ASC Topic 860, all retail finance receivables are considered held for investment, as the Company has the intent and ability to hold the finance receivables for the foreseeable future, or until maturity. The adoption guidance within ASC Topic 810 and ASC Topic 860 requires the Company to apply the standards on a prospective basis as if they had always been in effect. Therefore, the Company has classified post-January 1, 2010 cash flows related to all of its retail motorcycle finance receivables as investing cash flows in the statement of cash flows.

 

3. Additional Balance Sheet and Cash Flow Information

Marketable Securities

The Company’s marketable securities consisted of the following (in thousands):

 

     March 28,    December 31,    March 29,
     2010    2009    2009

Available-for-sale:

        

Corporate bond investments

   $ 39,416    $ 39,685    $ —  

The Company’s available-for-sale securities are carried at fair value with any unrealized gains or losses reported in other comprehensive income, and have maturities less than one year. During the first quarter of 2010, the Company recognized gross unrealized losses of $0.8 million, or $0.5 million net of tax, to adjust amortized cost to fair value. There were no marketable securities held at March 29, 2009.

Finance Receivables

Finance receivables held for investment, net, consisted of the following (in thousands):

 

     March 28,    December 31,    March 29,
     2010    2009    2009

Wholesale

   $ 1,061,183    $ 870,001    $ 1,499,819

Retail

     5,766,920      4,091,893      699,259
                    
     6,828,103      4,961,894      2,199,078

Allowance for finance credit losses

     192,100      150,082      40,534
                    
     6,636,003      4,811,812      2,158,544

Investment in retained securitization interests

     —        245,350      315,543
                    
   $ 6,636,003    $ 5,057,162    $ 2,474,087
                    

At March 28, 2010, the allowance for finance credit losses on finance receivables held for investment was $192.1 million which consisted of $175.7 million for retail finance receivables and $16.4 million for wholesale finance receivables. Of the $175.7 million allowance for finance credit losses on retail finance receivables, $128.3 million related to retail finance receivables held by VIEs. At March 29, 2009, the Company classified $2.67 billion of finance receivables as held for sale, which were carried at the lower of cost or estimated fair value. As such, no amount of the allowance for credit losses was related to the finance receivables held for sale at March 29, 2009.

 

8


Table of Contents

As part of the January 1, 2010 adoption of the new accounting guidance within ASC Topic 810 and ASC Topic 860, the Company established an initial $49.4 million allowance for credit losses related to the previously unconsolidated securitized finance receivables. The initial allowance was recorded through the adoption adjustment to retained earnings.

During the second quarter of 2009, the Company reclassified $3.14 billion of finance receivables held for sale at the lower of cost or fair value to finance receivables held for investment due to the structure of its May 2009 term asset-backed securitization transaction and the Company’s intent to structure subsequent securitization transactions in a manner that did not qualify for accounting sale treatment under prior U.S. GAAP. As a result of the reclassification, the Company recorded a $72.7 million increase to the allowance for credit losses during the second quarter of 2009 in order to establish the initial reserve for the reclassified receivables.

Inventories

Inventories are valued at the lower of cost or market. Substantially all inventories located in the United States are valued using the last-in, first-out (LIFO) method. Other inventories are valued at the lower of cost or market using the first-in, first-out (FIFO) method. Inventories consist of the following (in thousands):

 

     March 28,     December 31,     March 29,  
     2010     2009     2009  

Components at the lower of FIFO cost or market

      

Raw materials and work in process

   $ 98,420      $ 104,641      $ 133,059   

Motorcycle finished goods

     163,093        168,002        210,302   

Parts and accessories and general merchandise

     96,162        84,823        115,610   
                        

Inventory at lower of FIFO cost or market

     357,675        357,466        458,971   

Excess of FIFO over LIFO cost

     (35,437     (34,437     (37,394
                        
   $ 322,238      $ 323,029      $ 421,577   
                        

 

9


Table of Contents

Operating Cash Flow

The reconciliation of net income to net cash provided by (used by) operating activities is as follows (in thousands):

 

     Three months ended  
     March 28,     March 29,  
     2010     2009  

Cash flows from operating activities:

    

Net income

   $ 33,325      $ 117,347   

Loss from discontinued operations

     (35,416     (10,706
                

Income from continuing operations

     68,741        128,053   

Adjustments to reconcile income from continuing operations to net cash provided by operating activities:

    

Depreciation

     67,392        54,968   

Provision for employee long-term benefits

     25,902        25,453   

Contributions to pension and postretirement plans

     (16,137     (8,948

Stock compensation expense

     6,123        6,059   

Net change in wholesale finance receivables

     (173,994     (279,546

Origination of retail finance receivables held for sale

     —          (468,299

Collections on retail finance receivables held for sale

     —          217,255   

Impairment of retained securitization interests

     —          17,131   

Lower of cost or fair market value adjustment on finance receivables held for sale

     —          8,648   

Pension and postretirement healthcare plan curtailment and settlement expense

     1,558        —     

Provision for credit losses

     31,806        5,911   

Foreign currency adjustments

     (2,962     (15,613

Other, net

     51,630        38,633   

Changes in current assets and liabilities:

    

Accounts receivable, net

     (26,656     (30,287

Finance receivables - accrued interest and other

     5,934        (1,730

Inventories

     (7,158     (49,497

Accounts payable and accrued liabilities

     176,880        82,643   

Restructuring reserves

     (2,125     28,562   

Derivative instruments

     838        7,292   

Other

     (6,930     6,286   
                

Total adjustments

     132,101        (355,079
                

Net cash provided by (used by) operating activities of continuing operations

   $ 200,842      $ (227,026
                

 

4. MV Planned Divestiture

In October 2009, the Company unveiled a new business strategy to drive growth through a focus of efforts and resources on the unique strengths of the Harley-Davidson brand and to enhance productivity and profitability through continuous improvement. The Company’s Board of Directors approved and the Company committed to the divestiture of MV as part of this strategy. The Company engaged a third party investment bank to assist with the marketing and sale of MV at a price that is reasonable relative to its fair value. The Company expects to complete its divestiture of MV during 2010. As a result, MV is presented as a discontinued operation for all periods presented.

 

10


Table of Contents

The following table summarizes the net revenue, pre-tax loss and loss per common share from discontinued operations for the periods noted (in thousands except per share amounts):

 

     Three months ended  
     March 28,     March 29,  
     2010     2009  

Revenue

   $ 22,551      $ 12,216   

Loss before income taxes

   $ (41,809   $ (10,686

Loss per common share

   $ (0.15   $ (0.05

During the first quarter of 2010, the Company incurred a $41.8 million pre-tax loss from discontinued operations, or $35.4 million net of tax. Included in the first quarter 2010 operating loss was an impairment charge of $35.0 million, or $28.6 million net of tax, which represented the excess of net book value of the held-for-sale assets over the fair value less selling costs. The impairment charge is included in loss from discontinued operations and consisted of $22.7 million fixed asset impairment and $12.3 million intangible asset impairment.

At March 28, 2010, assets of discontinued operations consisted of $40.1 million of accounts receivable, net; $31.7 million of inventories; $6.3 million of property, plant and equipment, net; and $73.1 million of other assets. At March 28, 2010, liabilities of discontinued operations consisted $49.9 million of accounts payable and accrued liabilities and $11.8 million of other liabilities.

 

5. Restructuring Expense and Other Impairments

2009 Restructuring Plan

During 2009, in response to the U.S. economic recession and worldwide slowdown in consumer demand, the Company committed to a volume reduction and a combination of restructuring actions (2009 Restructuring Plan) in the Motorcycles and Financial Services segments which are expected to be completed by 2012. The 2009 Restructuring Plan was designed to reduce administrative costs, eliminate excess capacity and exit non-core business operations. The Company’s planned actions include:

 

   

consolidating its two engine and transmission plants in the Milwaukee area into its facility in Menomonee Falls, Wisconsin;

 

   

closing its distribution facility in Franklin, Wisconsin and consolidating Parts and Accessories and General Merchandise distribution through a third party;

 

   

discontinuing the domestic transportation fleet;

 

   

consolidating its vehicle test facilities from three locations in Alabama, Arizona and Florida into one location in Arizona;

 

   

restructuring its York, Pennsylvania motorcycle production facility to focus on the core operations of motorcycle assembly, metal fabrication and paint; and

 

   

exiting the Buell product line. The Company ceased production of Buell motorcycles at the end of October 2009 and the sale of remaining Buell motorcycle inventory to independent dealers and/or distributors is expected to be completed during 2010.

The 2009 Restructuring Plan included a reduction of approximately 2,700 to 2,900 hourly production positions and approximately 720 non-production, primarily salaried positions within the Motorcycles segment and approximately 100 salaried positions in the Financial Services segment. These reductions began in 2009 and are expected to be completed during 2011.

 

11


Table of Contents

Restructuring expenses consist of employee severance and termination costs, accelerated depreciation on the long-lived assets that will be exited as part of the 2009 Restructuring Plan and other related costs. The Company expects total costs related to the 2009 Restructuring Plan to result in restructuring and impairment expenses of approximately $430 million to $460 million from 2009 to 2012, of which approximately 30% are expected to be non-cash. On a cumulative basis, the Company has incurred $272.5 million of restructuring and impairment expense under the 2009 Restructuring Plan as of March 28, 2010, of which $48.2 million was incurred during the first quarter of 2010. Approximately 2,400 employees have left the Company under the 2009 Restructuring Plan as of March 28, 2010.

The following table summarizes the Company’s 2009 Restructuring Plan reserve recorded in accrued liabilities as of March 28, 2010 (in thousands):

 

     Motorcycles & Related Products     Financial Services              
     Employee
Severance and
Termination Costs
    Accelerated
Depreciation
    Asset
Impairment
    Other     Total     Employee
Severance and
Termination Costs
    Other     Total     Consolidated
Total
 

Restructuring expense

   $ 30,816      $ 3,786      $ —        $ 260      $ 34,862      $ —        $ —        $ —        $ 34,862   

Utilized - cash

     (1,047     —          —          (260     (1,307     —          —          —          (1,307

Utilized - noncash

     (4,533     (3,786     —          —          (8,319     —          —          —          (8,319
                                                                        

Balance, March 29, 2009

   $ 25,236      $ —        $ —        $ —        $ 25,236      $ —        $ —        $ —        $ 25,236   

Restructuring expense

     72,953        23,119        18,024        72,018        186,114        1,679        1,623        3,302        189,416   

Utilized - cash

     (28,838     —          —          (40,596     (69,434     (1,460     (1,197     (2,657     (72,091

Utilized - noncash

     (33,281     (23,119     (18,024     —          (74,424     —          (426     (426     (74,850
                                                                        

Balance December 31, 2009

   $ 36,070      $ —        $ —        $ 31,422      $ 67,492      $ 219      $ —        $ 219      $ 67,711   

Restructuring expense

     19,677        20,790        —          7,769        48,236        —          —          —          48,236   

Utilized - cash

     (23,774     —          —          (6,123     (29,897     (44     —          (44     (29,941

Utilized - noncash

     1,023        (20,790     —          (475     (20,242     (175     —          (175     (20,417
                                                                        

Balance March 28, 2010

   $ 32,996      $ —        $ —        $ 32,593      $ 65,589      $ —        $ —        $ —        $ 65,589   
                                                                        

Other restructuring costs include items such as the exit costs for terminating supply contracts, lease termination costs and moving costs.

 

6. Asset-Backed Financing

HDFS participates in asset-backed financing through both term asset-backed securitization transactions and its asset-backed commercial paper conduit facility. In both types of asset-backed financing programs, HDFS transfers U.S. retail motorcycle finance receivables to a consolidated special purpose entity (SPE) while retaining the servicing rights. Each SPE then converts those assets into cash, through the issuance of debt. These SPEs are considered VIEs under U.S. GAAP. HDFS is required to consolidate any VIEs in which it is deemed to be the primary beneficiary through having power over the significant activities of the entity and having an obligation to absorb losses or the right to receive benefits from the VIE which are potentially significant to the VIE.

HDFS is considered to have the power over the significant activities of its term asset-backed securitization and asset-backed commercial paper conduit facility VIEs due to its role as servicer. Servicing fees are typically not considered potentially significant variable interests in a VIE. However, HDFS retains a residual interest in the VIEs in the form of a debt security, which gives HDFS the right to receive benefits that could be potentially significant to the VIE. Therefore, the Company is the primary beneficiary and consolidates all of its VIEs within its consolidated financial statements.

HDFS is not required, and does not currently intend, to provide any additional financial support to its VIEs. Investors and creditors only have recourse to the assets held by the VIEs.

The Company’s VIEs have been aggregated on the balance sheet due to the similarity of the nature of the assets involved as well as the purpose and design of the VIEs.

Term Asset-Backed Securitization VIEs

The Company transfers U.S. retail motorcycle finance receivables to SPEs which in turn issue secured notes to investors, with various maturities and interest rates, secured by future collections of the purchased U.S. retail motorcycle finance receivables. Each term asset-backed securitization SPE is a separate legal entity and the U.S. retail motorcycle finance receivables included in the term asset-backed securitizations are only available for

 

12


Table of Contents

payment of the secured debt and other obligations arising from the term asset-backed securitization transactions and are not available to pay other obligations or claims of the Company’s creditors until the associated secured debt and other obligations are satisfied. Cash and cash equivalent balances held by the SPEs are used only to support the securitizations. There are no amortization schedules for the secured notes; however, the debt is reduced monthly as available collections on the related U.S. retail motorcycle finance receivables are applied to outstanding principal. The secured notes’ contractual lives have various maturities ranging from 2010 to 2017.

The assets of the consolidated term asset-backed securitization SPEs totaled $4.48 billion at March 28, 2010 and were primarily included in restricted finance receivables held by VIEs, net and restricted cash held by variable interest entities in the Company’s Condensed Consolidated Balance Sheet. At March 28, 2010, the SPEs held U.S. retail motorcycle finance receivables of $4.06 billion restricted as collateral for the payment of $3.61 billion of obligations under the secured notes. The SPEs also held $397.7 million of cash restricted for payment on the secured notes at March 28, 2010.

Asset-Backed Commercial Paper Conduit Facility VIE

In December 2008, HDFS transferred U.S. retail motorcycle finance receivables to a SPE which in turn issued $500.0 million of debt to third-party bank-sponsored asset-backed commercial paper conduits. The asset-backed commercial paper conduit facility SPE funded the purchase of the U.S. retail motorcycle finance receivables from HDFS primarily with cash obtained through the issuance of the debt. In April 2009, HDFS replaced its December 2008 asset-backed commercial paper conduit facility with a new revolving asset-backed commercial paper conduit agreement (2009 Conduit Loan Agreement). The assets of the SPE are restricted as collateral for the payment of the debt or other obligations arising in the transaction and are not available to pay other obligations or claims of the Company’s creditors.

The 2009 Conduit Loan Agreement provided for a total aggregate commitment of up to $1.20 billion as of March 28, 2010 based on, among other things, the amount of eligible U.S. retail motorcycle loans held by the SPE as collateral. The terms for this debt provide for interest on the outstanding principal based on prevailing commercial paper rates, or LIBOR plus a specified margin to the extent the advance is not funded by a conduit lender through the issuance of commercial paper. The 2009 Conduit Loan Agreement also provides for an unused commitment fee based on the unused portion of the total aggregate commitment of $1.20 billion as of March 28, 2010. There is no amortization schedule; however, the debt is reduced monthly as available collections on the related finance receivables are applied to outstanding principal with the balance due at maturity. Unless earlier terminated or extended by mutual agreement of HDFS and the lenders, as of March 28, 2010, the 2009 Conduit Loan Agreement had an expiration date of April 29, 2010, at which time HDFS will be obligated to repay any amounts outstanding in full. Please refer to Note 19 for information regarding the extension and reduction of the 2009 Conduit Loan Agreement.

At March 28, 2010, HDFS had no borrowings outstanding under the 2009 Conduit Loan Agreement. The SPE held $45.6 million of finance receivables and $3.6 million of cash collections restricted as collateral for the payment of fees associated with the unused portion of the total aggregate commitment of $1.20 billion. The assets of the SPE totaled $54.5 million at March 28, 2010, and were primarily included in restricted finance receivables held by VIEs, net and restricted cash held by variable interest entities in the Company’s Condensed Consolidated Balance Sheet.

At March 29, 2009, the asset-backed commercial paper conduit facility SPE held finance receivables of $582.9 million restricted as collateral for the payment of the $432.8 million short-term asset-backed conduit facility debt, which is included in the Company’s Condensed Consolidated Balance Sheet. The SPE also held $27.4 million of cash collections from the finance receivables held by the SPE restricted for payment on the outstanding debt at March 29, 2009. The assets of the SPE totaled $620.4 million at March 29, 2009 and were primarily included in finance receivables held for investment, net and other current assets in the Company’s Condensed Consolidated Balance Sheet.

 

13


Table of Contents
7. Off-Balance Sheet Finance Receivable Securitizations

During 2009, the Company entered into term asset-backed securitization transactions that did not satisfy the requirements for accounting sale treatment under prior U.S. GAAP. As such, the 2009 term asset-backed securitization transactions were accounted for as secured financings and the related assets and liabilities were consolidated in the Company’s consolidated financial statements.

The following disclosures apply to the Company’s term asset-backed securitization activities prior to 2009, when pre-2009 term asset-backed securitization transactions utilized off-balance sheet QSPEs that qualified for accounting sale treatment under prior U.S. GAAP. As discussed in Note 2, the Company adopted new accounting guidance within ASC Topic 810 and ASC Topic 860 as of January 1, 2010 that ultimately required the Company to consolidate these formerly off-balance sheet QSPEs.

Prior to 2009, HDFS sold U.S. retail motorcycle finance receivables to securitization trusts through off-balance sheet term asset-backed securitization transactions. The securitization trust issued notes to investors, with various maturities and interest rates, secured by future collections of purchased retail loans. The proceeds from the issuance of the term asset-backed securities were utilized by the securitization trust to purchase retail loans from HDFS.

Upon sale of the retail loans to the securitization trust, HDFS received cash, recorded a gain or loss on the transaction and also retained an interest in excess cash flows, subordinated securities, and the right to receive cash reserve account deposits in the future, collectively referred to as “investment in retained securitization interests.” The investment in retained securitization interests was included with finance receivables held for investment in the Condensed Consolidated Balance Sheets. In conjunction with prior year sales, the Company had investments in retained securitization interests of $315.5 million at March 29, 2009.

The interest in excess cash flows reflected the expected cash flows arising from U.S. retail motorcycle loans sold to the securitization trust less expected servicing fees, credit losses and contracted payment obligations owed to securitization trust investors.

Reserve account deposits represented interest-earning cash deposits which collateralized the trust securities. The funds were not available for use by HDFS until the reserve account balances exceeded thresholds specified in the securitization agreements.

HDFS retained servicing rights on the U.S. retail motorcycle loans that it sold to the securitization trust and received annual servicing fees approximating 1% of the outstanding securitized retail loans. HDFS serviced $2.89 billion of U.S. retail motorcycle loans securitized in off-balance sheet term asset-backed securitization transactions as of March 29, 2009. The servicing fee paid to HDFS was considered adequate compensation for the services provided and was included in financial services revenue as earned. HDFS earned $11.7 million from contractually specified servicing fees, late fees, and ancillary fees during the first quarter of 2009. These fees were recorded in financial services revenue.

Gains or losses on off-balance sheet term asset-backed securitizations from the sale of U.S. retail motorcycle loans were recognized in the period in which the sale occurred. The amount of the gain or loss depended on the proceeds received and the original carrying amount of the transferred U.S. retail motorcycle loans, allocated between the assets sold and the retained interests based on their relative fair values at the date of transfer.

Activities of the securitization trust were limited to acquiring U.S. retail motorcycle loans, issuing term asset-backed securities, making payments on securities to investors and other activities permissible under prior U.S. GAAP. Securitization trusts had a limited life and generally terminated upon final distribution of amounts owed to the investors in the term asset-backed securities. Historically, the lives of securitization trusts that purchased U.S. retail motorcycle loans from HDFS approximated four years.

HDFS did not guarantee payments on the securities issued by the securitization trusts or the projected cash flows from the U.S. retail motorcycle loans purchased from HDFS. The Company’s retained securitization interests, excluding servicing rights, were subordinate to the interests of securitization trust investors. Such investors had priority interests in the cash collections on the retail loans sold to the securitization trust (after payment of servicing fees) and in the cash reserve account deposits. Investors also did not have recourse to the assets of HDFS for failure of the obligors on the retail loans to pay when due.

 

14


Table of Contents

The investment in retained securitization interests was measured in the same manner as an investment in debt securities that is classified as available-for-sale as defined by ASC Topic 320, “Investments – Debt and Equity Securities.” As such, the investment in retained securitization interests was recorded at fair value and periodically reviewed for impairment. During the three months ended March 29, 2009, the Company recorded an other-than-temporary impairment charge of $17.1 million related to its retained securitization interests. Market quotes of fair value were generally not available for retained interests; therefore, HDFS estimated fair value based on the present value of future expected cash flows using HDFS’ best estimates of key assumptions for credit losses, prepayments and discount rates that, in management’s judgment, reflected the assumptions marketplace participants would use. During the three months ended March 29, 2009, the fair value of certain retained securitization interests was lower than the amortized cost, which indicated impairment. These impairments were considered permanent and as a result the investment in retained securitization interests was appropriately written down to fair value. The decline in fair value was due to higher actual and anticipated credit losses on certain securitization portfolios. This charge was recorded as a reduction of financial services revenue.

As of March 29, 2009, the following weighted-average key assumptions were used to value the investment in retained securitization interests:

 

Prepayment speed (Single Monthly Mortality)

   1.81

Weighted-average life (in years)

   2.10   

Expected cumulative net credit losses

   4.99

Residual cash flows discount rate

   17.85

Expected cumulative net credit losses were a key assumption in the valuation of the investment in retained securitization interests. As of March 29, 2009, weighted-average expected net credit losses for all active securitizations were 4.99%. The table below summarizes, as of March 29, 2009, expected weighted-average cumulative net credit losses by year of securitization, expressed as a percentage of the original balance of loans securitized for all securitizations completed during the years noted:

 

      Loans securitized in  

Expected weighted-average cumulative net credit losses (%) as of :

   2009    2008     2007     2006     2005  

March 29, 2009

   —      5.00   5.16   5.03   4.66

The sensitivity of the fair value to immediate 10% and 20% adverse changes in the weighted-average key assumptions for the investment in retained securitization interests at March 29, 2009 was as follows (dollars in thousands):

 

Carrying amount/fair value of retained interests

   $ 315,543   

Weighted-average life (in years)

     2.10   

Prepayment speed assumption (monthly rate)

     1.81

Impact on fair value of 10% adverse change

   $ (4,500

Impact on fair value of 20% adverse change

   $ (8,900

Expected cumulative net credit losses

     4.99

Impact on fair value of 10% adverse change

   $ (36,400

Impact on fair value of 20% adverse change

   $ (72,800

Residual cash flows discount rate (annual)

     17.85

Impact on fair value of 10% adverse change

   $ (7,800

Impact on fair value of 20% adverse change

   $ (15,300

 

15


Table of Contents

These sensitivities are hypothetical and should not be considered to be predictive of future performance. Changes in fair value generally cannot be extrapolated because the relationship of change in assumption to change in fair value may not be linear. Also, in this table, the effect of a variation in a particular assumption on the fair value of the retained interest is calculated independently from any change in another assumption. In reality, changes in one factor may contribute to changes in another, which may magnify or counteract the sensitivities. Furthermore, the estimated fair values as disclosed should not be considered indicative of future earnings on these assets.

The table below provides information regarding certain cash flows received from and paid to all motorcycle loan securitization trusts during the three months ended March 29, 2009 (in thousands):

 

Proceeds from new securitizations

   $ —  

Servicing fees received

   $ 8,092

Other cash flows received on retained interests

   $ 13,449

10% clean-up call repurchase option

   $ —  

Prior to the adoption of the new accounting guidance, managed retail motorcycle loans consisted of all retail motorcycle installment loans serviced by HDFS including those held by off-balance sheet securitization trusts and those held by HDFS. As of March 29, 2009, managed retail motorcycle loans totaled $5.86 billion, of which $2.89 billion were securitized in off-balance sheet term asset-backed securitization transactions. The principal amount of managed retail motorcycle loans 30 days or more past due was $243.4 million at March 29, 2009. The principal amount of securitized retail motorcycle loans 30 days or more past due was $150.3 million at March 29, 2009. Managed loans 30 days or more past due exclude loans reclassified as repossessed inventory. Credit losses, net of recoveries, of the managed retail motorcycle loans were $49.7 million during the first quarter of 2009 which included securitized retail motorcycle loan credit losses, net of recoveries, of $29.0 million.

 

8. Fair Value of Financial Instruments

The Company’s financial instruments consist primarily of cash and cash equivalents, marketable securities, trade receivables, finance receivables, net, trade payables, debt, foreign currency contracts and interest rate swaps (derivative instruments are discussed further in Note 10). Under U.S. GAAP, certain of these items are required to be recorded in the financial statements at fair value, while others are required to be recorded at historical cost.

The following table summarizes the fair value and carrying value of the Company’s financial instruments at March 28, 2010 (in thousands):

 

     Fair Value    Carrying
Value

Assets:

     

Cash and cash equivalents

   $ 1,442,798    $ 1,442,798

Marketable securities

   $ 39,416    $ 39,416

Accounts receivable, net

   $ 286,518    $ 286,518

Finance receivables, net

   $ 6,624,864    $ 6,636,003

Derivatives

   $ 15,300    $ 15,300

Restricted cash held by variable interest entities

   $ 401,275    $ 401,275

Liabilities:

     

Accounts payable

   $ 265,905    $ 265,905

Derivatives

   $ 12,889    $ 12,889

Unsecured commercial paper

   $ 286,837    $ 286,837

Credit facilities

   $ 430,740    $ 430,740

Medium-term notes

   $ 2,122,879    $ 2,102,154

Senior unsecured notes

   $ 790,398    $ 600,000

Finance receivable securitization debt

   $ 3,689,921    $ 3,606,683

 

16


Table of Contents

Cash and Cash Equivalents, Restricted Cash, Accounts Receivable, Net and Accounts Payable – With the exception of certain money-market investments, these items are recorded in the financial statements at historical cost. The historical cost basis for these amounts is estimated to approximate their respective fair values due to the short maturity of these instruments.

Marketable Securities – Marketable securities are recorded in the financial statements at fair value. The fair value of marketable securities is based primarily on quoted market prices. Changes in fair value are recorded, net of tax, as other comprehensive income and included as a component of shareholders’ equity.

Finance Receivables, Net – Finance receivables, net includes finance receivables held for investment, net and restricted finance receivables held by VIEs, net. Retail and wholesale finance receivables are recorded in the financial statements at historical cost less an allowance for finance credit losses. The fair value of retail finance receivables is generally calculated by discounting future cash flows using an estimated discount rate that reflects current credit, interest rate and prepayment risks associated with similar types of instruments. The historical cost basis of wholesale finance receivables approximates fair value because they either are short-term or have interest rates that adjust with changes in market interest rates.

Debt – Debt is generally recorded in the financial statements at historical cost. The carrying value of debt provided under credit facilities approximates fair value since the interest rates charged under the facilities are tied directly to market rates and fluctuate as market rates change. The carrying value of unsecured commercial paper approximates fair value due to its short maturity.

The fair values of the Company’s medium-term notes maturing in December 2012, December 2014 and June 2018 are estimated based upon rates currently available for debt with similar terms and remaining maturities. The medium-term notes maturing in December 2010 are carried at fair value and include a fair value adjustment due to the interest rate swap agreement, designated as a fair value hedge, which effectively converts a portion of the note from a fixed to a floating rate.

The fair value of the Company’s senior unsecured notes is estimated based upon rates currently available for debt with similar terms and remaining maturities.

The fair value of the debt related to finance receivable securitization transactions is estimated based on pricing currently available for transactions with similar terms and maturities.

 

9. Fair Value Measurements

Certain assets and liabilities are recorded at fair value in the financial statements; some of these are measured on a recurring basis while others are measured on a non-recurring basis. Assets and liabilities measured on a recurring basis are those that are adjusted to fair value each time a financial statement is prepared. Assets and liabilities measured on a non-recurring basis are those that are adjusted to fair value when a significant event occurs. In determining fair value of assets and liabilities, the Company uses various valuation techniques. The availability of inputs observable in the market varies from instrument to instrument and depends on a variety of factors including the type of instrument, whether the instrument is actively traded, and other characteristics particular to the transaction. For many financial instruments, pricing inputs are readily observable in the market, the valuation methodology used is widely accepted by market participants, and the valuation does not require significant management discretion. For other financial instruments, pricing inputs are less observable in the market and may require management judgment.

The Company assesses the inputs used to measure fair value using a three-tier hierarchy. The hierarchy indicates the extent to which inputs used in measuring fair value are observable in the market. Level 1 inputs include quoted prices for identical instruments and are the most observable. Level 2 inputs include quoted prices for similar assets and observable inputs such as interest rates, foreign currency exchange rates, commodity rates and yield curves. Level 3 inputs are not observable in the market and include management’s judgments about the assumptions market participants would use in pricing the asset or liability. The use of observable and unobservable inputs is reflected in the hierarchy assessment disclosed in the following table.

 

17


Table of Contents

Recurring Fair Value Measurements

The following tables present information about the Company’s assets and liabilities measured at fair value on a recurring basis as of March 28, 2010 and March 29, 2009 (in thousands):

 

     Balance as of
March 28, 2010
   Quoted Prices in
Active Markets for
Identical Assets
(Level 1)
   Significant
Other
Observable
Inputs
(Level 2)
   Significant
Unobservable
Inputs
(Level 3)

Assets:

           

Cash equivalents

   $ 1,093,653    $ 1,093,653    $ —      $ —  

Marketable securities

     39,416      —        39,416      —  

Derivatives

     15,300      —        15,300      —  
                           
   $ 1,148,369    $ 1,093,653    $ 54,716    $ —  
                           

Liabilities:

           

Derivatives

   $ 12,889    $ —      $ 12,889    $ —  
                           
     Balance as of
March 29, 2009
   Quoted Prices in
Active Markets for
Identical Assets
(Level 1)
   Significant
Other
Observable
Inputs
(Level 2)
   Significant
Unobservable
Inputs
(Level 3)

Assets:

           

Cash equivalents

   $ 706,171    $ 706,171      —        —  

Derivatives

     28,537      —      $ 28,537      —  

Investment in retained securitization interests

     315,543      —        —      $ 315,543
                           
   $ 1,050,251    $ 706,171    $ 28,537    $ 315,543
                           

Liabilities:

           

Derivatives

   $ 20,797      —      $ 20,797      —  
                           

The investment in retained securitization interests was valued using discounted cash flow methodologies incorporating assumptions that, in management’s judgment, reflect assumptions marketplace participants would use at March 29, 2009. The following table presents additional information about the investment in retained securitization interests which was measured at fair value on a recurring basis using significant unobservable inputs (Level 3):

 

     Three months ended
March 29,
2009
 

Balance, beginning of period

   $ 330,674   

Realized (losses)/gains included in financial services income(a)

     (4,136

Unrealized gains (losses) included in other comprehensive income(b)

     3,358   

Sales, repurchases and settlements, net

     (14,353
        

Balance, end of period

   $ 315,543   
        

 

(a) As discussed in Note 7, realized (losses)/gains included in financial services income includes an other-than-temporary impairment charge of $17.1 million for the three months ended March 29, 2009.
(b) No amounts were reclassified out of accumulated other comprehensive income into income for the three months ended March 29, 2009.

 

18


Table of Contents

As discussed in Note 2, upon adoption of the new guidance within ASC Topic 810 and ASC Topic 860, the Company derecognized its investment in retained securitization interests on January 1, 2010. The carrying value of the investment in retained securitization interests on that date was $245.4 million.

Non-Recurring Fair Value Measurements

The following tables present information about the Company’s assets and liabilities measured at fair value on a non-recurring basis as of March 28, 2010 and March 29, 2009 (in thousands):

 

     Balance as of
March 28, 2010
   Significant
Unobservable
Inputs
(Level 3)
   Total
Losses

Assets:

        

Assets of discontinued operations

   $ 151,175    $ 151,175    $ 35,021
                    

Liabilities:

        

Liabilities of discontinued operations

   $ 61,726    $ 61,726    $ —  
                    
     Balance as of
March 29, 2009
   Significant
Unobservable
Inputs
(Level 3)
   Total
Losses

Finance receivables held for sale

   $ 2,667,656    $ 2,667,656    $ 8,648
                    

At March 28, 2010, the assets and liabilities of MV, which are held for sale and presented as discontinued operations, were carried at the lower of cost or fair value (less estimated selling costs) using significant unobservable inputs (Level 3). During the first quarter of 2010, the Company recorded an impairment charge of $35.0 million which represented the excess of net book value of the held-for-sale assets over the expected fair value less selling costs. The impairment charge is included in loss from discontinued operations and consisted of $22.7 million fixed asset impairment and $12.3 million intangible asset impairment. In determining the fair value of MV, the Company utilized discounted cash flow methodologies that require the Company to make assumptions and apply judgment to estimate macro economic factors such as interest rates, motorcycle industry economic factors and the future profitability of MV’s business strategies. In addition, the Company considered information gained through its efforts to sell MV.

At March 29, 2009, finance receivables held for sale in the aggregate were carried at the lower of cost or estimated fair value, and were measured at fair value on a non-recurring basis using significant unobservable inputs (Level 3). During the first quarter of 2009, the Company recorded non-cash charges of $8.6 million due to a decline in the fair value below cost on finance receivables held for sale. The fair value of the finance receivables held for sale at March 29, 2009 was $2.67 billion, which was net of a $23.9 million valuation adjustment. HDFS used discounted cash flow methodologies to estimate the fair value of finance receivables held for sale that incorporated appropriate assumptions for discount rate, funding costs and credit enhancement, as well as estimates concerning credit losses and prepayments.

 

19


Table of Contents
10. Derivative Instruments and Hedging Activities

The Company is exposed to certain risks relating to its ongoing business operations. The primary risks are foreign currency exchange rate risk, interest rate risk and commodity price risk. To reduce such risks, the Company selectively uses derivative financial instruments. All derivative transactions are authorized and executed pursuant to regularly reviewed policies and procedures, which prohibit the use of financial instruments for speculative trading purposes.

All derivative instruments are recognized on the balance sheet at fair value (see Note 9). In accordance with ASC Topic 815, the accounting for changes in the fair value of a derivative instrument depends on whether it has been designated and qualifies as part of a hedging relationship and, further, on the type of hedging relationship. Changes in the fair value of derivatives that are designated as fair value hedges, along with the gain or loss on the hedged item, are recorded in current period earnings. For derivative instruments that are designated as cash flow hedges, the effective portion of gains and losses that result from changes in the fair value of derivative instruments is initially recorded in other comprehensive income (OCI) and subsequently reclassified into earnings when the hedged item affects income. The Company assesses, at both the inception of each hedge and on an on-going basis, whether the derivatives that are used in its hedging transactions are highly effective in offsetting changes in cash flows of the hedged items. Any ineffective portion is immediately recognized in earnings. No component of a hedging derivative instrument’s gain or loss is excluded from the assessment of hedge effectiveness. Derivative instruments which do not qualify for hedge accounting are recorded at fair value and any changes in fair value are recorded in current period earnings.

The Company sells its products internationally and in most markets those sales are made in the foreign country’s local currency. As a result, the Company’s earnings can be affected by fluctuations in the value of the U.S. dollar relative to foreign currency. The Company’s most significant foreign currency risk relates to the Euro and the Australian dollar. The Company utilizes foreign currency contracts to mitigate the effect of the Euro and the Australian dollar fluctuations on earnings. The foreign currency contracts are entered into with banks and allow the Company to exchange a specified amount of foreign currency for U.S. dollars at a future date, based on a fixed exchange rate.

The Company utilizes natural gas contracts to hedge portions of the cost of natural gas consumed in the Company’s motorcycle production operations.

The Company’s earnings are affected by changes in interest rates. HDFS utilizes interest rate swaps to reduce the impact of fluctuations in interest rates on its unsecured commercial paper by converting a portion from a floating rate basis to a fixed rate basis. Similarly, HDFS utilizes interest rate swaps with its medium-term notes; however, the impact is to convert from a fixed rate basis to a floating rate basis. HDFS also entered into derivative contracts to facilitate its first quarter 2008 term asset-backed securitization transaction as well as its third quarter 2007 term asset-backed securitization transaction. These derivatives, which hedge assets held by VIEs, do not qualify for hedge accounting treatment. Additionally, to facilitate asset-backed commercial paper conduit facility agreements that the Company entered into in December 2008 and April 2009, HDFS entered into derivative contracts, certain of which do not qualify for hedge accounting treatment.

 

20


Table of Contents

The following table summarizes the fair value of the Company’s derivative financial instruments (in thousands):

 

    March 28, 2010   March 29, 2009

Derivatives Designated As Hedging Instruments Under ASC Topic 815

  Notional
Value
  Asset
Fair  Value(1)
  Liability
Fair  Value(2)
  Notional
Value
  Asset
Fair  Value(1)
  Liability
Fair  Value(2)

Foreign currency contracts(3)

  $ 144,871   $ 6,744   $ 2,197   $ 329,931   $ 18,390   $ —  

Natural gas contracts(3)

    3,523     —       745     3,319     —       1,134

Interest rate swaps - unsecured commercial paper(3)

    166,000     —       9,667     218,000     —       15,547

Interest rate swaps - conduit facility(3)

    —       —       —       394,042     —       4,116

Interest rate swaps - medium-term notes(4)

    150,000     4,716     —       150,000     8,950     —  
                                   

Total

  $ 464,394   $ 11,460   $ 12,609   $ 1,095,292   $ 27,340   $ 20,797
                                   
    March 28, 2010   March 29, 2009

Derivatives Not Designated As Hedging Instruments Under ASC Topic 815

  Notional
Value
  Asset
Fair  Value(1)
  Liability
Fair Value(2)
  Notional
Value
  Asset Fair
Value(1)
  Liability
Fair Value(2)

Derivatives - securitization transactions

  $ 262,518   $ —     $ 280   $ 717,818   $ 938   $ —  

Derivatives - conduit facility

    545,497     3,840     —       52,839     259     —  
                                   
  $ 808,015   $ 3,840   $ 280   $ 770,657   $ 1,197   $ —  
                                   

 

(1) Included in other current assets
(2) Included in accrued liabilities
(3) Derivative designated as a cash flow hedge
(4) Derivative designated as a fair value hedge

The following table summarizes the amount of gains and losses related to derivative financial instruments designated as cash flow hedges (in thousands):

 

     Amount of Gain/(Loss)
Recognized in OCI
 
     Three months ended  

Cash Flow Hedges

   March 28, 2010     March 29, 2009  

Foreign currency contracts

   $ 9,401      $ 26,432   

Natural gas contracts

     (904     (757

Interest rate swaps - unsecured commercial paper

     (1,800     (680

Interest rate swaps - conduit facility

     —          (736
                

Total

   $ 6,697      $ 24,259   
                

 

     Amount of Gain/(Loss)
Reclassified from AOCI into Income
 
     Three months ended     Expected to be Reclassified
Over the Next Twelve  Months
 

Cash Flow Hedges

   March 28, 2010     March 29, 2009    

Foreign currency contracts(1)

   $ 360      $ 21,216      $ 4,354   

Natural gas contracts(1)

     (108     (957     (745

Interest rate swaps - unsecured commercial paper(2)

     (1,786     (2,328     (5,934

Interest rate swaps - conduit facility(2)

     —          (1,627     —     
                        

Total

   $ (1,534   $ 16,304      $ (2,325
                        

 

(1) Gain/(loss) reclassified from accumulated other comprehensive income (AOCI) to income is included in cost of goods sold
(2) Gain/(loss) reclassified from AOCI to income is included in HDFS interest expense, a component of Financial Services expense

 

21


Table of Contents

For the three months ended March 28, 2010 and March 29, 2009, the cash flow hedges were highly effective and, as a result, the amount of hedge ineffectiveness was not material. No amounts were excluded from effectiveness testing.

The following table summarizes the amount of gains and losses related to derivative financial instruments designated as fair value hedges (in thousands):

 

     Amount of Gain/(Loss)
Recognized in Income on Derivative
 
     Three months ended  

Fair Value Hedges

   March 28, 2010     March 29, 2009  

Interest rate swaps - medium-term notes(1)

   $ (1,356   $ (747
     Amount of Gain/(Loss)
Recognized in Income on Hedged Debt
 
     Three months ended  

Fair Value Hedges

   March 28, 2010     March 29, 2009  

Interest rate swaps - medium-term notes(1)

   $ 1,356      $ 747   

 

(1) Gain/(loss) recognized in income is included in HDFS interest expense, a component of Financial Services expense

The following table summarizes the amount of gains and losses related to derivative financial instruments not designated as hedging instruments for the three months ended March 28, 2010 (in thousands):

 

      Amount of  Gain/(Loss)
Recognized in Income on Derivative
 
     Three months ended  

Derivatives not Designated as Hedges

   March 28, 2010     March 29, 2009  

Derivatives - securitization transactions(1)

   $ (9   $ 199   

Derivatives - conduit facility(1)

     (3,364     (280
                
   $ (3,373   $ (81
                

 

(1) Gain/(loss) recognized in income is included in HDFS other income, a component of Financial Services revenue

The Company is exposed to credit loss risk in the event of non-performance by counterparties to these derivative financial instruments. Although no assurances can be given, the Company does not expect any of the counterparties to these derivative financial instruments to fail to meet its obligations. To manage credit loss risk, the Company selects counterparties based on credit ratings and, on a quarterly basis, evaluates each hedge’s net position relative to the counterparty’s ability to cover its position.

 

22


Table of Contents
11. Comprehensive Income

The following tables set forth the reconciliation of net income to comprehensive income (in thousands):

 

     Three months ended  
     March 28, 2010     March 29, 2009  

Net income

     $ 33,325        $ 117,347   

Other comprehensive income, net of tax:

        

Foreign currency translation adjustment

       (8,818       (19,349

Investment in retained securitization interest:

        

Unrealized net gains arising during the period

   —          —        2,170        2,170   
                

Derivative financial instruments:

        

Unrealized net gains arising during period

   4,163        15,180     

Less: net gains reclassified into net income

   (985     5,148      10,021        5,159   
                

Marketable securities

        

Unrealized losses on marketable securities

   (484     (484   —          —     
                

Pension and postretirement benefit plans:

        

Amortization of actuarial loss

   4,969        2,800     

Amortization of net prior service cost

   317        739     

Pension and postretirement plan funded status adjustment

   —          4,147     

Less: actuarial loss reclassified into net income due to settlement

   (1,625     (232  

Less: actuarial loss reclassified into net income due to curtailment

   —          (8,352  

Less: prior service credit (cost) reclassified into net income due to curtailment gain (loss)

   644        6,267      (2,839     19,109   
                            
     $ 35,438        $ 124,436   
                    

 

12. Income Taxes

During the first quarter of 2010, the Patient Protection and Affordable Care Act was signed into law. As a result of this Act, reimbursements the Company receives under Medicare Part D coverage for providing retiree prescription drug benefits would no longer be tax free beginning in 2011. At the beginning of second quarter of 2010, the Health Care and Education Reconciliation Act of 2010 delayed the impact of this change to 2013; however, the Company has accounted for both Acts in the first quarter of 2010. On April 14, 2010, the SEC staff announced that the Office of the Chief Accountant would not object to a view that the two Acts should be considered together for accounting purposes. The Company recorded income tax expense of $13.3 million associated with this change.

During the first quarter of 2009, an unanticipated change in Wisconsin tax law resulted in the Company establishing a valuation allowance of $22.5 million related to net operating loss carryforwards with a corresponding charge to income tax expense.

 

13. Product Warranty and Safety Recall Campaigns

The Company currently provides a standard two-year limited warranty on all new motorcycles sold worldwide, except for Japan, where the Company currently provides a standard three-year limited warranty on all new motorcycles sold. The warranty coverage for the retail customer includes parts and labor and generally begins when the motorcycle is sold to a retail customer. The Company maintains reserves for future warranty claims using an estimated cost per unit sold, which is based primarily on historical Company claim information. Additionally, the Company has from time to time initiated certain voluntary safety recall campaigns. The Company reserves for all estimated costs associated with safety recalls in the period that the safety recalls are announced.

 

23


Table of Contents

Changes in the Company’s warranty and safety recall liability were as follows (in thousands):

 

     Three months ended  
     March 28,
2010
    March 29,
2009
 

Balance, beginning of period

   $ 68,044      $ 64,543   

Warranties issued during the period

     9,903        12,688   

Settlements made during the period

     (13,264     (16,111

Recalls and changes to pre-existing warranty liabilities

     5,522        3,687   
                

Balance, end of period

   $ 70,204      $ 64,807   
                

The liability for safety recall campaigns was $4.2 million and $3.9 million as of March 28, 2010 and March 29, 2009, respectively.

 

14. Earnings Per Share

The Company has a share-based compensation plan under which employees may be granted share-based awards including shares of restricted stock and restricted stock units (RSUs). Non-forfeitable dividends are paid on unvested shares of restricted stock and non-forfeitable dividend equivalents are paid on unvested RSUs. As such, shares of restricted stock and RSUs are considered participating securities under the two-class method of calculating earnings per share as described in ASC Topic 260, “Earnings per Share.” The two-class method of calculating earnings per share did not have a material impact on the Company’s earnings per share calculation as of March 28, 2010 and March 29, 2009.

The following table sets forth the computation for basic and diluted earnings per share from continuing operations (in thousands, except per share amounts):

 

     Three months ended
     March 28,
2010
   March 29,
2009

Numerator:

     

Income from continuing operations used in computing basic and diluted earnings per share

   $ 68,741    $ 128,053
             

Denominator:

     

Denominator for basic earnings per share - weighted-average common shares

     232,864      232,263

Effect of dilutive securities - employee stock compensation plan

     1,364      387
             

Denominator for diluted earnings per share - adjusted weighted-average shares outstanding

     234,228      232,650
             

Earnings per common share from continuing operations:

     

Basic

   $ 0.30    $ 0.55

Diluted

   $ 0.29    $ 0.55

 

24


Table of Contents

Outstanding options to purchase 4.4 million and 5.9 million shares of common stock for the three months ended March 28, 2010 and March 29, 2009, respectively, were not included in the Company’s computation of dilutive securities because the exercise price was greater than the market price and therefore the effect would have been anti-dilutive.

 

15. Employee Benefit Plans

The Company has several defined benefit pension plans and several postretirement healthcare benefit plans, which cover substantially all employees of the Motorcycles segment. The Company also has unfunded supplemental employee retirement plan agreements (SERPA) with certain employees which were instituted to replace benefits lost under the Tax Revenue Reconciliation Act of 1993. Components of net periodic benefit costs were as follows (in thousands):

 

     Three months ended  
     March 28,
2010
    March 29,
2009
 

Pension and SERPA Benefits

    

Service cost

   $ 10,393      $ 12,024   

Interest cost

     19,457        18,629   

Expected return on plan assets

     (24,344     (21,752

Amortization of unrecognized:

    

Prior service cost

     1,133        1,465   

Net loss

     5,642        3,027   

Curtailment loss

     —          4,164   

Settlement loss

     2,582        370   
                

Net periodic benefit cost

   $ 14,863      $ 17,927   
                

Postretirement Healthcare Benefits

    

Service cost

   $ 2,517      $ 3,001   

Interest cost

     5,297        5,727   

Expected return on plan assets

     (2,445     (2,794

Amortization of unrecognized:

    

Prior service credit

     (629     (287

Net loss

     2,251        1,442   

Curtailment (gain) loss

     (1,023     369   
                

Net periodic benefit cost

   $ 5,968      $ 7,458   
                

As disclosed in Note 5, the Company recorded restructuring expense of $48.2 million related to its Motorcycles segment during the first quarter of 2010. The restructuring action resulted in a postretirement healthcare plan curtailment gain of $1.0 million, which is included in the $48.2 million restructuring expense, and a decrease to equity of $1.0 million, or $0.6 million net of tax, which is included in accumulated other comprehensive income, during the first quarter of 2010. During the first quarter of 2009, the Company recorded restructuring expense of $34.9 million, which included a pension and postretirement healthcare plan curtailment loss of $4.5 million, and a decrease to equity of $13.3 million.

During the first quarter of 2010, the Company incurred a $2.6 million settlement loss related to its SERPA plans compared to a settlement loss of $0.4 million during the first quarter of 2009. The settlement losses were the result of benefit payments made to former executives who have departed from the Company during 2009.

 

25


Table of Contents
16. Business Segments

The Company operates in two business segments: Motorcycles and Financial Services. The Company’s reportable segments are strategic business units that offer different products and services. They are managed separately based on the fundamental differences in their operations. Selected segment information is set forth below (in thousands):

 

     Three months ended
     March 28,
2010
   March 29,
2009

Motorcycles net revenue

   $ 1,037,335    $ 1,278,432

Gross profit

     379,547      474,046

Selling, administrative and engineering expense

     205,204      208,171

Restructuring expense and other impairments

     48,236      34,862
             

Operating income from Motorcycles

     126,107      231,013

Financial services revenue

     169,837      104,667

Financial services expense

     143,155      93,462
             

Operating income from Financial Services

     26,682      11,205
             

Operating income

   $ 152,789    $ 242,218
             

As discussed in Note 2, Operating income from Financial Services for the three months ended March 28, 2010 includes the effects of consolidating formerly unconsolidated QSPEs.

As discussed in Note 7, Operating income from Financial Services for the three months ended March 29, 2009 includes an impairment charge of $17.1 million.

As discussed in Note 9, Operating income from Financial Services for the three months ended March 29, 2009 includes a lower of cost or market adjustment related to finance receivables held for sale of $8.6 million.

 

17. Commitment and Contingencies

The Company is subject to lawsuits and other claims related to environmental, product and other matters. In determining required reserves related to these items, the Company carefully analyzes cases and considers the likelihood of adverse judgments or outcomes, as well as the potential range of possible loss. The required reserves are monitored on an ongoing basis and are updated based on new developments or new information in each matter.

Environmental Protection Agency Notice

The Company has received formal, written requests for information from the United States Environmental Protection Agency (EPA) regarding: (i) certificates of conformity for motorcycle emissions and related designations and labels, (ii) aftermarket parts, and (iii) warranty claims on emissions related components. The Company has submitted written responses to the EPA’s inquiry and has engaged in discussions with the EPA. It is possible that a result of the EPA’s investigation will be some form of enforcement action by the EPA that will seek a fine or other relief. However, at this time the Company does not know and cannot reasonably estimate the impact of any remedies the EPA might seek.

Shareholder Lawsuits:

In re Harley-Davidson, Inc. Securities Litigation was a consolidated shareholder securities class action lawsuit filed in the United States District Court for the Eastern District of Wisconsin. On October 2, 2006, the Lead Plaintiffs filed a Consolidated Class Action Complaint, which named the Company and certain former

 

26


Table of Contents

Company officers as defendants, that alleged securities law violations and sought unspecified damages relating generally to the Company’s April 13, 2005 announcement that it was reducing short-term production growth and planned increases of motorcycle shipments. In 2006, the defendants filed a motion to dismiss the Consolidated Complaint. On October 8, 2009, the judge granted defendants’ motion to dismiss, and the clerk of court entered judgment dismissing the consolidated lawsuit. No appeal was taken from the final judgment and the dismissal of the case became final. Subsequently, on March 18, 2010, a group of individuals who appear to be inmates in a federal correctional institution filed a motion to intervene which was immediately dismissed by the District Court because judgment had already been entered. On April 5, 2010, two of the individuals filed notices of appeal of the dismissal, but all appellate activity has been stayed pending required filings by intervenors/appellants. Defendants will oppose the appeal and seek to have the Order dismissing the motion to intervene affirmed.

In 2005, three shareholder derivative lawsuits were filed in the United States District Court for the Eastern District of Wisconsin (one of which was later voluntarily dismissed), and two shareholder derivative lawsuits were filed in Milwaukee County Circuit Court on July 22, 2005 and November 16, 2005, against some or all of the following current or former directors and officers of the Company: Jeffrey L. Bleustein, James L. Ziemer, James M. Brostowitz, Barry K. Allen, Richard I. Beattie, George H. Conrades, Judson C. Green, Donald A. James, Sara L. Levinson, George L. Miles, Jr., James A. Norling, James A. McCaslin, Donna F. Zarcone, Jon R. Flickinger, Gail A. Lione, Ronald M. Hutchinson, W. Kenneth Sutton, Jr. and John A. Hevey. The lawsuits also name the Company as a nominal defendant. In general, the shareholder derivative complaints include factual allegations similar to those in the class action complaints and allege that officers and directors breached their fiduciary duties to the Company. In 2006, the state court consolidated the two state court derivative actions and appointed Lead Plaintiffs and Lead Plaintiffs’ counsel, and the state court ordered that the consolidated state court derivative action be stayed until after motions to dismiss the federal securities class action were decided.

On November 24, 2009, both federal court derivative plaintiffs moved to voluntarily dismiss their lawsuits and all claims without prejudice. On November 30, 2009, the federal court entered orders granting the motions and dismissing the federal court derivative lawsuits without prejudice, and those cases are now closed. Lead plaintiffs in the consolidated state court derivative action filed an amended complaint on February 22, 2010 and defendants moved to dismiss the amended complaint in its entirety on April 26, 2010. Further briefing and a hearing on the motion to dismiss are pending.

The Company believes the allegations in the state court derivative lawsuit are without merit and it intends to vigorously defend against the suit. The Company is unable to predict the scope or outcome or quantify their eventual impact, if any, on the Company. At this time, the Company is also unable to estimate associated expenses or possible losses. The Company maintains insurance that may limit its financial exposure for defense costs and liability for an unfavorable outcome, should it not prevail, for claims covered by the insurance coverage.

York Environmental Matters:

The Company is involved with government agencies and groups of potentially responsible parties in various environmental matters, including a matter involving the cleanup of soil and groundwater contamination at its York, Pennsylvania facility. The York facility was formerly used by the U.S. Navy and AMF prior to the purchase of the York facility by the Company from AMF in 1981. Although the Company is not certain as to the full extent of the environmental contamination at the York facility, it has been working with the Pennsylvania Department of Environmental Protection (PADEP) since 1986 in undertaking environmental investigation and remediation activities, including an ongoing site-wide remedial investigation/feasibility study (RI/FS). In January 1995, the Company entered into a settlement agreement (the Agreement) with the Navy. The Agreement calls for the Navy and the Company to contribute amounts into a trust equal to 53% and 47%, respectively, of future costs associated with environmental investigation and remediation activities at the York facility (Response Costs). The trust administers the payment of the Response Costs incurred at the York facility as covered by the Agreement.

In February 2002, the Company was advised by the EPA that it considers some of the Company’s remediation activities at the York facility to be subject to the EPA’s corrective action program under the Resource Conservation and Recovery Act (RCRA) and offered the Company the option of addressing corrective action under a RCRA facility lead agreement. In July 2005, the York facility was designated as the first site in Pennsylvania to be addressed under the “One Cleanup Program.” The program provides a more streamlined and efficient oversight of voluntary remediation by both PADEP and EPA and will be carried out consistent with the Agreement with the Navy. As a result, the RCRA facility lead agreement has been superseded.

 

27


Table of Contents

Although the RI/FS is still underway and substantial uncertainty exists concerning the nature and scope of the additional environmental investigation and remediation that will ultimately be required at the York facility, the Company estimates that its share of the future Response Costs at the York facility will be approximately $5.9 million. The Company has established reserves for this amount, which are included in accrued liabilities in the Condensed Consolidated Balance Sheets.

The estimate of the Company’s future Response Costs that will be incurred at the York facility is based on reports of independent environmental consultants retained by the Company, the actual costs incurred to date and the estimated costs to complete the necessary investigation and remediation activities. Response Costs related to the remediation of soil are expected to be incurred over a period of several years ending in 2015. Response Costs related to ground water remediation may continue for some time beyond 2015.

Product Liability Matters:

Additionally, the Company is involved in product liability suits related to the operation of its business. The Company accrues for claim exposures that are probable of occurrence and can be reasonably estimated. The Company also maintains insurance coverage for product liability exposures. The Company believes that its accruals and insurance coverage are adequate and that product liability will not have a material adverse effect on the Company’s consolidated financial statements.

 

18. Supplemental Consolidating Data

The supplemental consolidating data for the periods noted is presented for informational purposes. The supplemental consolidating data may be different than segment information presented elsewhere due to the allocation of intercompany eliminations to reporting segments. All supplemental data is presented in thousands.

 

28


Table of Contents
     Three months ended March 28, 2010  
     Motorcycles & Related
Products Operations
    Financial
Services Operations
   Eliminations    Consolidated  

Revenue:

          

Motorcycles and related products

   $ 1,037,335      $ —      $ —      $ 1,037,335   

Financial services

     —          169,525      312      169,837   
                              

Total revenue

     1,037,335        169,525      312      1,207,172   

Costs and expenses:

          

Motorcycles and related products cost of goods sold

     657,788        —        —        657,788   

Financial services interest expense

     —          81,203      —        81,203   

Financial services provision for credit losses

     —          31,806      —        31,806   

Selling, administrative and engineering expense

     204,892        30,146      312      235,350   

Restructuring expense

     48,236        —        —        48,236   
                              

Total costs and expenses

     910,916        143,155      312      1,054,383   
                              

Operating income

     126,419        26,370      —        152,789   

Investment income

     876        —        —        876   

Interest expense

     23,455        —        —        23,455   
                              

Income before provision for income taxes

     103,840        26,370      —        130,210   

Provision for income taxes

     51,975        9,494      —        61,469   
                              

Income from continuing operations

     51,865        16,876      —        68,741   

Loss from discontinued operations, net of tax

     (35,416     —        —        (35,416
                              

Net income

   $ 16,449      $ 16,876    $ —      $ 33,325   
                              
     Three months ended March 29, 2009  
     Motorcycles & Related
Products Operations
    Financial Services
Operations
   Eliminations    Consolidated  

Revenue:

          

Motorcycles and related products

   $ 1,278,432      $ —      $ —      $ 1,278,432   

Financial services

     —          104,192      475      104,667   
                              

Total revenue

     1,278,432        104,192      475      1,383,099   

Costs and expenses:

          

Motorcycles and related products cost of goods sold

     804,386        —        —        804,386   

Financial services interest expense

     —          53,700      —        53,700   

Financial services provision for credit losses

     —          5,911      —        5,911   

Selling, administrative and engineering expense

     207,696        33,851      475      242,022   

Restructuring expense

     34,862        —        —        34,862   
                              

Total costs and expenses

     1,046,944        93,462      475      1,140,881   
                              

Operating income

     231,488        10,730      —        242,218   

Investment income

     1,953        —        —        1,953   

Interest expense

     9,746        —        —        9,746   
                              

Income before provision for income taxes

     223,695        10,730      —        234,425   

Provision for income taxes

     102,375        3,997      —        106,372   
                              

Income from continuing operations

     121,320        6,733      —        128,053   

Loss from discontinued operations, net of tax

     (10,706     —        —        (10,706
                              

Net income

   $ 110,614      $ 6,733    $ —      $ 117,347   
                              

 

29


Table of Contents
     March 28, 2010
     Motorcycles & Related
Products Operations
   Financial
Services Operations
   Eliminations     Consolidated

ASSETS

          

Current assets:

          

Cash and cash equivalents

   $ 1,148,618    $ 294,180    $ —        $ 1,442,798

Marketable securities

     39,416      —        —          39,416

Accounts receivable, net

     558,707      —        (272,189     286,518

Finance receivables held for investment, net

     —        1,252,420      —          1,252,420

Restricted finance receivables held by variable interest entities, net

     —        809,779      —          809,779

Inventories

     322,238      —        —          322,238

Assets of discontinued operations

     151,175      —        —          151,175

Restricted cash held by variable interest entities

     —        401,275      —          401,275

Other current assets

     203,590      112,300      —          315,890
                            

Total current assets

     2,423,744      2,869,954      (272,189     5,021,509

Finance receivables held for investment, net

     —        1,274,734      —          1,274,734

Restricted finance receivables held by variable interest entities, net

     —        3,299,070      —          3,299,070

Property, plant and equipment, net

     814,992      32,488      —          847,480

Goodwill

     29,818      —        —          29,818

Other long-term assets

     272,336      25,026      (67,070     230,292
                            
   $ 3,540,890    $ 7,501,272    $ (339,259   $ 10,702,903
                            

LIABILITIES AND SHAREHOLDERS’ EQUITY

          

Current liabilities:

          

Accounts payable

   $ 225,100    $ 312,994    $ (272,189   $ 265,905

Accrued liabilities

     499,008      103,506      (2,694     599,820

Liabilities of discontinued operations

     61,726      —        —          61,726

Short-term debt

     —        160,837      —          160,837

Current portion of long-term debt

     191,458      204,711      —          396,169

Current portion of long-term debt held by variable interest entities

     —        898,935      —          898,935
                            

Total current liabilities

     977,292      1,680,983      (274,883     2,383,392

Long-term debt

     600,000      2,262,725      —          2,862,725

Long-term debt held by variable interest entities

     —        2,707,748      —          2,707,748

Pension liability

     239,445      —        —          239,445

Postretirement healthcare benefits

     265,117      —        —          265,117

Other long-term liabilities

     145,656      11,421      —          157,077

Commitments and contingencies (Note 17)

          

Total shareholders’ equity

     1,313,380      838,395      (64,376     2,087,399
                            
   $ 3,540,890    $ 7,501,272    $ (339,259   $ 10,702,903
                            

 

30


Table of Contents
     December 31, 2009
     Motorcycles & Related
Products Operations
   Financial
Services Operations
   Eliminations     Consolidated

ASSETS

          

Current assets:

          

Cash and cash equivalents

   $ 1,141,862    $ 488,571    $ —        $ 1,630,433

Marketable securities

     39,685      —        —          39,685

Accounts receivable, net

     356,932      —        (87,561     269,371

Finance receivables held for investment, net

     —        1,436,114      —          1,436,114

Inventories

     323,029      —        —          323,029

Assets of discontinued operations

     181,211      —        —          181,211

Other current assets

     191,748      270,358      —          462,106
                            

Total current assets

     2,234,467      2,195,043      (87,561     4,341,949

Finance receivables held for investment, net

     —        3,621,048      —          3,621,048

Property, plant and equipment, net

     872,336      34,570      —          906,906

Goodwill

     31,400      —        —          31,400

Other long-term assets

     293,681      26,932      (66,398     254,215
                            
   $ 3,431,884    $ 5,877,593    $ (153,959   $ 9,155,518
                            

LIABILITIES AND SHAREHOLDERS’ EQUITY

          

Current liabilities:

          

Accounts payable

   $ 141,097    $ 108,979    $ (87,561   $ 162,515

Accrued liabilities

     447,021      69,644      (2,581     514,084

Liabilities of discontinued operations

     69,535      —        —          69,535

Short-term debt

     —        189,999      —          189,999

Current portion of long-term debt

     204,959      1,127,132      —          1,332,091
                            

Total current liabilities

     862,612      1,495,754      (90,142     2,268,224

Long-term debt

     600,000      3,514,039      —          4,114,039

Pension liability

     245,332      —        —          245,332

Postretirement healthcare benefits

     264,472      —        —          264,472

Other long-term liabilities

     143,905      11,428      —          155,333

Commitments and contingencies (Note 17)

          

Total shareholders’ equity

     1,315,563      856,372      (63,817     2,108,118
                            
   $ 3,431,884    $ 5,877,593    $ (153,959   $ 9,155,518
                            

 

31


Table of Contents
     March 29, 2009
     Motorcycles & Related
Products Operations
   Financial
Services Operations
   Eliminations     Consolidated

ASSETS

          

Current assets:

          

Cash and cash equivalents

   $ 309,848    $ 574,775    $ —        $ 884,623

Accounts receivable, net

     749,804      —        (464,951     284,853

Note receivable from HDFS

     600,000      —        (600,000     —  

Finance receivables held for sale

     —        2,086,920      —          2,086,920

Finance receivables held for investment, net

     —        1,677,355      —          1,677,355

Inventories

     421,577      —        —          421,577

Assets of discontinued operations

     231,421      —        —          231,421

Other current assets

     167,439      75,615      —          243,054
                            

Total current assets

     2,480,089      4,414,665      (1,064,951     5,829,803

Finance receivables held for sale

     —        580,736      —          580,736

Finance receivables held for investment, net

     —        796,732      —          796,732

Property, plant and equipment, net

     977,681      38,362      —          1,016,043

Goodwill

     30,206      28,840      —          59,046

Other long-term assets

     408,375      22,476      (93,617     337,234
                            
   $ 3,896,351    $ 5,881,811    $ (1,158,568   $ 8,619,594
                            

LIABILITIES AND SHAREHOLDERS’ EQUITY

          

Current liabilities:

          

Accounts payable

   $ 292,333    $ 535,900    $ (464,951   $ 363,282

Accrued liabilities

     468,783      102,256      (2,272     568,767

Liabilities of discontinued operations

     74,488      —        —          74,488

Short-term debt

     —        1,724,375      —          1,724,375
                            

Total current liabilities

     835,604      2,362,531      (467,223     2,730,912

Long-term debt

     773,186      1,983,999      —          2,757,185

Note payable to HDMC

     —        600,000      (600,000     —  

Pension liability

     484,006      —        —          484,006

Postretirement healthcare benefits

     260,453      —        —          260,453

Other long-term liabilities

     142,121      12,104      —          154,225

Commitments and contingencies (Note 17)

          

Total shareholders’ equity

     1,400,981      923,177      (91,345     2,232,813
                            
   $ 3,896,351    $ 5,881,811    $ (1,158,568   $ 8,619,594
                            

 

32


Table of Contents
     Three months ended March 28, 2010  
     Motorcycles & Related
Products Operations
    Financial
Services Operations
    Eliminations &
Adjustments
    Consolidated  

Cash flows from operating activities:

        

Net income

   $ 16,449      $ 16,876      $ —        $ 33,325   

Loss from discontinued operations

     (35,416     —          —          (35,416
                                

Income from continuing operations

     51,865        16,876        —          68,741   

Adjustments to reconcile income from continuing operations to cash provided by operating activities:

        

Depreciation

     65,694        1,698        —          67,392   

Provision for employee long-term benefits

     25,645        257        —          25,902   

Contributions to pension and postretirement plans

     (16,137     —          —          (16,137

Stock compensation expense

     5,563        560        —          6,123   

Net change in wholesale finance receivables

     —          —          (173,994     (173,994

Curtailment and settlement expense

     1,558        —          —          1,558   

Provision for credit losses

     —          31,806        —          31,806   

Foreign currency adjustments

     (2,962     —          —          (2,962

Other, net

     12,884        38,746        —          51,630   

Change in current assets and current liabilities:

        

Accounts receivable

     (211,284     —          184,628        (26,656

Finance receivables - accrued interest and other

     —          5,934        —          5,934   

Inventories

     (7,158     —          —          (7,158

Accounts payable and accrued liabilities

     145,379        216,147        (184,646     176,880   

Restructuring reserves

     (1,906     (219     —          (2,125

Derivative instruments

     (1,829     2,667        —          838   

Other

     (5,685     (1,245     —          (6,930
                                

Total adjustments

     9,762        296,351        (174,012     132,101   
                                

Net cash provided by operating activities of continuing operations

     61,627        313,227        (174,012     200,842   
                                

Cash flows from investing activities of continuing operations:

        

Capital expenditures

     (14,156     (402     —          (14,558

Origination of finance receivables held for investment

     —          (1,264,777     808,898        (455,879

Collections of finance receivables held for investment

     —          1,288,887        (634,904     653,983   
                                

Net cash (used by) provided by investing activities of continuing operations

     (14,156     23,708        173,994        183,546   
                                

Cash flows from financing activities of continuing operations:

        

Repayments of securitization debt

     —          (445,215     —          (445,215

Net decrease in credit facilities and unsecured commercial paper

     —          (50,703     —          (50,703

Net change in restricted cash

     —          (34,734     —          (34,734

Dividends paid

     (23,488     —          —          (23,488

Purchase of common stock for treasury

     (1,191     —          —          (1,191

Excess tax benefits from share based payments

     34        —          —          34   

Issuance of common stock under employee stock option plans

     1,101        —          —          1,101   
                                

Net cash used by financing activities of continuing operations

     (23,544     (530,652     —          (554,196

Effect of exchange rate changes on cash and cash equivalents of continuing operations

     50        (674     18        (606

Net increase (decrease) in cash and cash equivalents of continuing operations

     23,977        (194,391     —          (170,414

Cash flows from discontinued operations:

        

Cash flows from operating activities of discontinued operations

     (13,723     —          —          (13,723

Cash flows from investing activities of discontinued operations

     (393     —          —          (393

Effect of exchange rate changes on cash and cash equivalents of discontinued operations

     (635     —          —          (635
                                
     (14,751     —          —          (14,751
                                

Net increase (decrease) in cash and cash equivalents

   $ 9,226      $ (194,391   $ —        $ (185,165
                                

Cash and cash equivalents:

        

Cash and cash equivalents - beginning of period

   $ 1,141,862      $ 488,571      $ —        $ 1,630,433   

Cash and cash equivalents of discontinued operations - beginning of period

     6,063        —          —          6,063   

Net increase in cash and cash equivalents

     9,226        (194,391     —          (185,165

Less: Cash and cash equivalents of discontinued operations - end of period

     (8,533     —          —          (8,533
                                

Cash and cash equivalents - end of period

   $ 1,148,618      $ 294,180      $ —        $ 1,442,798   
                                

 

33


Table of Contents
     Three months ended March 29, 2009  
     Motorcycles & Related
Products Operations
    Financial
Services Operations
    Eliminations &
Adjustments
    Consolidated  

Cash flows from operating activities:

        

Net income

   $ 110,614      $ 6,733      $ —        $ 117,347   

Loss from discontinued operations

     (10,706     —          —          (10,706
                                

Income from continuing operations

     121,320        6,733        —          128,053   

Adjustments to reconcile income from continuing operations to cash cash provided by operating activities:

        

Depreciation

     53,052        1,916        —          54,968   

Provision for employee long-term benefits

     25,251        202        —          25,453   

Contributions to pension and postretirement plans

     (8,948     —          —          (8,948

Stock compensation expense

     5,667        392        —          6,059   

Net change in wholesale finance receivables

     —          —          (279,546     (279,546

Origination of retail finance receivables held for sale

     —          (468,299     —          (468,299

Collections of retail finance receivables held for sale

     —          217,255        —          217,255   

Impairment of investment in retained securitization interests

     —          17,131        —          17,131   

Lower of cost or FMV adj. on finance receivables HFS

     —          8,648        —          8,648   

Provision for credit losses

     —          5,911        —          5,911   

Foreign currency adjustments

     (15,613     —          —          (15,613

Other, net

     23,024        15,609        —          38,633   

Change in current assets and current liabilities:

        

Accounts receivable

     (188,804     —          158,517        (30,287

Finance receivables - accrued interest and other

     —          (1,730     —          (1,730

Inventories

     (49,497     —          —          (49,497

Accounts payable and accrued liabilities

     59,567        181,601        (158,525     82,643   

Restructuring reserves

     28,562        —          —          28,562   

Derivative instruments

     7,008        284        —          7,292   

Other

     2,912        3,374        —          6,286   
                                

Total adjustments

     (57,819     (17,706     (279,554     (355,079
                                

Net cash provided by (used by) operating activities of continuing operations

     63,501        (10,973     (279,554     (227,026
                                

Cash flows from investing activities:

        

Capital expenditures

     (17,647     (2,362     —          (20,009

Origination of finance receivables held for investment

     —          (1,154,897     1,055,921        (98,976

Collections of finance receivables held for investment

     —          887,012        (776,375     110,637   

Collection of retained securitization interests

     —          1,358        —          1,358   
                                

Net cash used by investing activities

     (17,647     (268,889     279,546        (6,990
                                

Cash flows from financing activities:

        

Proceeds from issuance of senior unsecured notes

     595,731        —          —          595,731   

Loan to HDFS

     (600,000     600,000        —          —     

Net increase in credit facilities and unsecured commercial paper

     —          48,442        —          48,442   

Repayments of asset-backed commercial paper

     —          (67,194     —          (67,194

Dividends paid

     (23,455     —          —          (23,455

Excess tax benefits from share based payments

     147        —          —          147   

Issuance of common stock under employee stock option plans

     10        —          —          10   
                                

Net cash (used by) provided by financing activities of continuing operations

     (27,567     581,248        —          553,681   

Effect of exchange rate changes on cash and cash equivalents of continuing operations

     6,238        7        8        6,253   

Net increase in cash and cash equivalents of continuing operations

     24,525        301,393        —          325,918   

Cash flows from discontinued operations:

        

Cash flows from operating activities of discontinued operations

     (18,294     —          —          (18,294

Cash flows from investing activities of discontinued operations

     (4,433     —          —          (4,433

Effect of exchange rate changes on cash and cash equivalents of discontinued operations

     2,549        —          —          2,549   
                                
     (20,178     —          —          (20,178
                                

Net increase in cash and cash equivalents

   $ 4,347      $ 301,393      $ —        $ 305,740   
                                

Cash and cash equivalents:

        

Cash and cash equivalents - beginning of period

   $ 295,512      $ 273,382      $ —        $ 568,894   

Cash and cash equivalents of discontinued operations - beginning of period

     24,664        —          —          24,664   

Net increase in cash and cash equivalents

     4,347        301,393        —          305,740   

Less: Cash and cash equivalents of discontinued operations - end of period

     (14,675     —          —          (14,675
                                

Cash and cash equivalents - end of period

   $ 309,848      $ 574,775      $ —        $ 884,623   
                                

 

34


Table of Contents
19. Subsequent Events

On April 29, 2010, the Company and HDFS entered into new credit facilities totaling $1.35 billion. These facilities, a $675.0 million 364-day facility and a $675.0 million three-year facility, replaced the $1.58 billion in combined credit facilities previously available to the Company and HDFS. As a result of entering into the new credit facilities, the combined total of unsecured commercial paper and borrowings available to the Company and HDFS under the new credit facilities is limited to $1.35 billion, down from $1.58 billion.

On April 29, 2010, the 2009 Conduit Loan Agreement was extended by 90 days to July 28, 2010 by mutual agreement of HDFS and its lenders. In addition, the total amount of borrowings available under 2009 Conduit Loan Agreement was reduced from $1.20 billion to $600.0 million.

 

35


Table of Contents
Item 2. Management’s Discussion and Analysis of Financial Condition and Results of Operations

Harley-Davidson, Inc. is the parent company for the groups of companies doing business as Harley-Davidson Motor Company (HDMC), Harley-Davidson Financial Services (HDFS), Buell Motorcycle Company (Buell) and MV Agusta (MV). HDMC produces heavyweight custom and touring motorcycles. HDMC manufactures five families of motorcycles: Touring, Dyna®, Softail®, Sportster® and VRSC. HDFS provides wholesale and retail financing and insurance programs primarily to Harley-Davidson and Buell dealers and customers.

The Company operates in two business segments: Motorcycles & Related Products (Motorcycles) and Financial Services (Financial Services). The Company’s reportable segments are strategic business units that offer different products and services. They are managed separately based on the fundamental differences in their operations.

The “% Change” figures included in the “Results of Operations” section were calculated using unrounded dollar amounts and may differ from calculations using the rounded dollar amounts presented.

Overview

During the first quarter of 2010, income and diluted earnings per share from continuing operations were down 46.3% and 47.3%, respectively, compared to the first quarter of 2009. The decrease in income from continuing operations compared to last year’s first quarter was driven by a 28.1% decrease in wholesale shipments of Harley-Davidson motorcycles and higher restructuring charges, partially offset by an increase in operating income from Financial Services. Overall, the Company’s financial results continue to be impacted by the difficult economic environment and the resulting decrease in shipments of Harley-Davidson motorcycles. However, despite the overall decrease in income from continuing operations, the Company was encouraged by a return to profitability for the Financial Services segment and what the Company perceives as a moderation in the rate of decline for retail sales of Harley-Davidson motorcycles.

Retail sales of Harley-Davidson motorcycles by independent dealers in the first quarter of 2010 were down compared to the first quarter of 2009, although the rate of decline was lower than in the preceding three quarters. Worldwide retail sales of new Harley-Davidson motorcycles declined 18.2% in the first quarter of 2010 compared to last year’s first quarter. This is an improvement over the rates of decline in retail sales for the preceding three quarters which were 30.1%, 21.3% and 21.4% for the quarters ended June 2009, September 2009 and December 2009, respectively.

Please refer to the “Results of Operations for the Three Months Ended March 28, 2010” for additional details concerning the results for the quarterly and year to date periods ended March 28, 2010.

Restructuring Activities(1)

During 2009, in response to the U.S. economic recession and worldwide slowdown in consumer demand, the Company committed to a volume reduction and a combination of restructuring actions that are expected to be completed in 2012. The actions were designed to reduce administrative costs, eliminate excess capacity and exit non-core business operations.

 

 

 

(1) Note Regarding Forward-Looking Statements

The Company intends that certain matters discussed in this report are “forward-looking statements” intended to qualify for the safe harbor from liability established by the Private Securities Litigation Reform Act of 1995. These forward-looking statements can generally be identified as such by reference to this footnote or because the context of the statement will include words such as the Company “believes,” “anticipates,” “expects,” “plans,” or “estimates” or words of similar meaning. Similarly, statements that describe future plans, objectives, outlooks, targets, guidance or goals are also forward-looking statements. Such forward-looking statements are subject to certain risks and uncertainties that could cause actual results to differ materially from those anticipated as of the date of this report. Certain of such risks and uncertainties are described in close proximity to such statements or elsewhere in this report, including under the caption “Cautionary Statements” and in Item 1A “Risk Factors” of the Company’s Annual Report on Form 10-K for the year ended December 31, 2009. Shareholders, potential investors, and other readers are urged to consider these factors in evaluating the forward-looking statements and cautioned not to place undue reliance on such forward-looking statements. The forward-looking statements included in this report are made only as of the date of the filing of this report (May 6, 2010), and the Company disclaims any obligation to publicly update such forward-looking statements to reflect subsequent events or circumstances.

 

36


Table of Contents

The Company’s significant planned actions, which the Company believes are generally proceeding on schedule, include:

 

   

consolidating its two engine and transmission plants in the Milwaukee area into its facility in Menomonee Falls, Wisconsin;

 

   

closing its distribution facility in Franklin, Wisconsin and consolidating Parts and Accessories and General Merchandise distribution through a third party;

 

   

discontinuing the domestic transportation fleet;

 

   

consolidating its vehicle test facilities from three locations in Alabama, Arizona and Florida into one location in Arizona;

 

   

restructuring its York, Pennsylvania motorcycle production facility to focus on the core operations of motorcycle assembly, metal fabrication and paint; and

 

   

exiting the Buell product line. The Company ceased production of Buell motorcycles at the end of October 2009 and the sale of remaining Buell motorcycle inventory to independent dealers and/or distributors is expected to be completed during 2010.

The 2009 restructuring plans include a reduction of approximately 2,700 to 2,900 hourly production positions and approximately 720 non-production, primarily salaried positions within the Motorcycles segment and approximately 100 salaried positions in the Financial Services segment. These reductions began in 2009 and are expected to be completed during 2011.

During the first quarter of 2010, the Company incurred $48.2 million in restructuring and impairment expense related to these activities. This is in addition to $224.3 million in restructuring and impairment expense incurred in 2009. The Company expects total costs for these restructuring activities to result in one-time restructuring and impairment expenses of $430 million to $460 million from 2009 through 2012 of which approximately 30% are expected to be non-cash. In 2010, the Company expects to incur restructuring expenses of $175 million to $195 million. The Company anticipates annual ongoing total savings from restructuring of approximately $240 million to $260 million upon completion of all announced restructuring activities. In the near-term, the Company has realized or estimates that it will realize savings from these restructuring activities, measured against 2008 spending, as follows:

 

   

2009 - $91 million (91% operating expense and 9% cost of sales);

 

   

2010 - $135 million to $155 million (70-80% operating expense and 20-30% cost of sales);

 

   

2011 - $220 million to $240 million (45-55% operating expense and 45-55% cost of sales);

 

   

2012 - $230 million to $250 (40-50% operating expense and 50-60% cost of sales); and

 

   

Ongoing upon completion - $240 million to $260 million (40-50% operating expense and 50-60% cost of sales).

Discontinued Operations

The Company’s efforts to sell MV are progressing and the Company is currently in discussions with potential buyers. During the first quarter of 2010, the Company incurred a $35.4 million loss from discontinued operations, which was comprised of operating losses and a fair value adjustment of $28.6 million, net of taxes.

Outlook(1)

On April 20, 2010, the Company reiterated its guidance to ship 201,000 to 212,000 Harley-Davidson motorcycles to dealers in 2010 and announced its expectation to ship 55,000 to 60,000 Harley-Davidson motorcycles in the second quarter of 2010.

On April 20, 2010, the Company reiterated that it expects gross margin to be between 32.0% and 33.5% for the full year of 2010. In addition, on April 20, 2010, the Company confirmed its expected capital expenditures for 2010 of approximately $235 million to $255 million including approximately $95 million to $110 million for capital expenditures made in connection with its restructuring activities in 2010. The Company anticipates it will have the ability to fund all capital expenditures in 2010 with internally generated funds.

 

37


Table of Contents

Results of Operations for the Three Months Ended March 28, 2010

Compared to the Three Months Ended March 29, 2009

Consolidated Results

 

(in thousands, except earnings per share)

   Three months ended     (Decrease)
Increase
    %
Change
 
   March 28,
2010
    March 29,
2009
     

Operating income from motorcycles & related products

   $ 126,107      $ 231,013      $ (104,906   (45.4 %) 

Operating income from financial services

     26,682        11,205        15,477      (138.1
                          

Operating income

     152,789        242,218        (89,429   (36.9

Investment income

     876        1,953        (1,077   (55.1

Interest expense

     23,455        9,746        13,709      140.7   
                          

Income before income taxes

     130,210        234,425        (104,215   (44.5

Provision for income taxes

     61,469        106,372        (44,903   (42.2
                          

Income from continuing operations

     68,741        128,053        (59,312   (46.3

Loss from discontinued operations, net of income taxes

     (35,416     (10,706     (24,710   230.8   
                          

Net income

   $ 33,325      $ 117,347      $ (84,022   (71.6 %) 
                          

Diluted earnings per share from continuing operations

   $ 0.29      $ 0.55      $ (0.26   (47.3 %) 

Diluted loss per share from discontinued operations

   $ (0.15   $ (0.05   $ (0.10   200.0

Diluted earnings per share

   $ 0.14      $ 0.50      $ (0.36   (72.0 %) 

Operating income for the Motorcycles segment continued to be impacted by the difficult economic environment. Motorcycles operating income fell 45.4% during the first quarter of 2010 driven by a decrease in shipments of Harley-Davidson motorcycles and restructuring charges. Operating income for the Financial Services segment was $26.7 million during the first quarter of 2010, an increase of $15.5 million. The return to profitability at HDFS after three consecutive quarters of operating losses was primarily driven by improved credit performance in the retail motorcycle loan portfolio and by lower cost of funds. The lower cost of funds was due in part to HDFS’ repayment in the fourth quarter of 2009 of amounts related to the Company’s $600.0 million senior unsecured notes issued in February 2009.

Interest expense for the first quarter of 2010 includes $22.5 million related to those senior unsecured notes, compared to $8.0 million in the first quarter of 2009. Prior to the end of the first quarter of 2009, the Company transferred the full proceeds from the issuance of the notes to HDFS in order to fund HDFS’ operations. As HDFS diversified its debt structure through a combination of actions during 2009, its funding profile improved. During the fourth quarter of 2009, HDFS transferred the full proceeds back to the Company. As a result, interest expense for 2009 includes interest on the notes only during the periods when the full proceeds were held at HDMC. Interest expense for the periods during which the proceeds were held by HDFS is included in financial services interest expense.

The effective income tax rate for the first quarter of 2010 was 47.2% compared to 45.4% for the first quarter of 2009. During the first quarter of 2010, the Patient Protection and Affordable Care Act was signed into law. As a result of this Act, reimbursements the Company receives under Medicare Part D coverage for providing retiree prescription drug benefits would no longer be tax free beginning in 2011. At the beginning of second quarter of 2010, the Health Care and Education Reconciliation Act of 2010 delayed the impact of this change to 2013; however, the Company has accounted for both Acts in the first quarter of 2010. On April 14, 2010, the SEC staff announced that the Office of the Chief Accountant would not object to a view that the two Acts should be considered together for accounting purposes. In addition, the increase in the effective income tax rate from the first quarter of 2009 to the first quarter of 2010 was partially due to the expiration of the federal research and development tax credit. During the first quarter of 2009, an unanticipated change in Wisconsin tax law resulted in the Company establishing a valuation allowance of $22.5 million related to net operating loss carryforwards. For 2010, the Company expects its full year effective income tax rate to be approximately 40.5% for continuing operations.(1)

 

38


Table of Contents

Motorcycles & Related Products Segment

Harley-Davidson Motorcycle Retail Sales

Worldwide independent dealer retail sales of Harley-Davidson motorcycles decreased 18.2% during the first quarter of 2010 compared to the first quarter of 2009. Retail sales results continue to be impacted on a global basis by difficult economic conditions. Retail sales of Harley-Davidson motorcycles decreased 24.3% in the United States and 2.8% internationally in the quarter. On an industry-wide basis, the heavyweight (651+cc) portion of the market was down 21.4% in the United States for the three months ended March 31, 2010 and down 11.2% in Europe for the two months ended February 28, 2010 when compared to the same periods in 2009. The following table includes retail unit sales of Harley-Davidson motorcycles:

Harley-Davidson Motorcycle Retail Sales(a)

Heavyweight (651+cc)

 

     Three months ended    (Decrease)
Increase
    %
Change
 
   March 31,
2010
   March 31,
2009
    

North America Region

          

United States

   31,845    42,041    (10,196   (24.3 %) 

Canada

   1,895    1,867    28      1.5   
                  

Total North America Region

   33,740    43,908    (10,168   (23.2

Europe Region (Includes Middle East and Africa)

          

Europe(b)

   7,558    7,567    (9   (0.1

Other

   931    821    110      13.4   
                  

Total Europe Region

   8,489    8,388    101      1.2   

Asia Pacific Region

          

Japan

   2,018    2,270    (252   (11.1

Other

   2,416    2,648    (232   (8.8
                  

Total Asia Pacific Region

   4,434    4,918    (484   (9.8

Latin America Region

   1,262    1,369    (107   (7.8
                  

Total Worldwide Retail Sales

   47,925    58,583    (10,658   (18.2 %) 
                  

 

(a) Data source for retail sales figures shown above is sales warranty and registration information provided by Harley-Davidson dealers and compiled by the Company. The Company must rely on information that its dealers supply concerning retail sales and this information is subject to revision. Only Harley-Davidson motorcycles are included in the Harley-Davidson Motorcycle Retail Sales data.
(b) Data for Europe include Austria, Belgium, Denmark, Finland, France, Germany, Greece, Italy, Netherlands, Norway, Portugal, Spain, Sweden, Switzerland and the United Kingdom.

 

39


Table of Contents

The following table includes industry retail motorcycle registration data:

Motorcycle Industry Retail Registrations

Heavyweight (651+cc)

 

     Three months ended    Decrease     %
Change
 
   March 31,
2010
   March 31,
2009
    

United States(a)

   57,007    72,572    (15,565   (21.4 %) 
     Two months ended    Decrease     %
Change
 
   February 28,
2010
   February 28,
2009
    

Europe(b)

   27,763    31,268    (3,505   (11.2 %) 

 

(a) U.S. industry data includes 651+cc models derived from submission of motorcycle retail sales by each major manufacturer to an independent third party. This third party data is subject to revision and update. Industry data includes three-wheeled vehicles.
(b) Europe data includes Austria, Belgium, Denmark, Finland, France, Germany, Greece, Italy, Netherlands, Norway, Portugal, Spain, Sweden, Switzerland and the United Kingdom. Industry retail motorcycle registration data includes 651+cc models derived from information provided by Giral S.A., an independent agency. This third party data is subject to revision and update. Industry data includes three-wheeled vehicles.

Industry retail registration data for the remaining international markets has not been presented because the Company does not believe definitive and reliable registration data is available at this time.

Motorcycle Unit Shipments

The following table includes wholesale motorcycle unit shipments for the Motorcycles segment:

 

     Three months ended     Decrease     %
Change
 
   March 28,
2010
    March 29,
2009
     

United States

   35,668    66.5   52,710    70.6   (17,042   (32.3 %) 

International

   18,006    33.5   21,960    29.4   (3,954   (18.0
                              

Harley-Davidson motorcycle units

   53,674    100.0   74,670    100.0   (20,996   (28.1 %) 
                              

Touring motorcycle units

   22,885    42.6   25,975    34.8   (3,090   (11.9 %) 

Custom motorcycle units*

   22,572    42.1   31,919    42.7   (9,347   (29.3

Sportster motorcycle units

   8,217    15.3   16,776    22.5   (8,559   (51.0
                              

Harley-Davidson motorcycle units

   53,674    100.0   74,670    100.0   (20,996   (28.1 %) 
                              

Buell motorcycle units

   1,774      2,441      (667   (27.3 %) 
                      

 

* Custom motorcycle units, as used in this table, include Dyna, Softail, VRSC and CVO models.

 

40


Table of Contents

The Company shipped 53,674 Harley-Davidson motorcycles worldwide during the first quarter of 2010, which was 28.1% lower than the first quarter of 2009. The first quarter 2010 shipment volume was in line with Company expectations and resulted in significantly lower U.S. dealer inventory at the end of the first quarter of 2010 compared to the end of the first quarter of 2009. Touring motorcycle unit mix increased 7.8 percentage points while Sportster motorcycle mix decreased 7.2 percentage points from the first quarter 2009 to the first quarter 2010. The shift in mix between Touring and Sportster was primarily due to continued demand for the Company’s higher-end Touring models combined with Sportster production schedules in 2009. During the first half of 2009, Sportster production was increased in anticipation of a more price-conscious consumer. However, consumer preference during 2009 skewed towards Touring models so the Company significantly reduced Sportster production during the fourth quarter of 2009 and slowed production during the first quarter of 2010. As 2010 progresses, the Company expects Sportster mix to return to historical ranges.(1) The Company announced on April 20, 2010 that it anticipates shipping between 55,000 to 60,000 Harley-Davidson motorcycle units in the second quarter of 2010.(1)

Segment Results

The following table includes the condensed statements of operations for the Motorcycles segment (in thousands):

 

     Three months ended    (Decrease)
Increase
    %
Change
 
   March 28,
2010
   March 29,
2009
    

Revenue:

          

Harley-Davidson motorcycles

   $ 808,806    $ 1,010,809    $ (202,003   (20.0 %) 

Buell motorcycles

     10,790      19,144      (8,354   (43.6
                        
     819,596      1,029,953      (210,357   (20.4

Parts & Accessories

     149,086      169,662      (20,576   (12.1

General Merchandise

     66,255      75,190      (8,935   (11.9

Other

     2,398      3,627      (1,229   (33.9
                        

Total revenue

     1,037,335      1,278,432      (241,097   (18.9

Cost of goods sold

     657,788      804,386      (146,598   (18.2
                        

Gross profit

     379,547      474,046      (94,499   (19.9

Selling & administrative expense

     175,095      170,746      4,349      2.5   

Engineering expense

     30,109      37,425      (7,316   (19.5

Restructuring expense

     48,236      34,862      13,374      38.4   
                        

Operating expense

     253,440      243,033      10,407      4.3   
                        

Operating income from motorcycles

   $ 126,107    $ 231,013    $ (104,906   (45.4 %)