CRO to accelerate hyper growth for upmarket and global expansion
SAN DIEGO, CA / ACCESSWIRE / June 21, 2021 / Trovata, a leader in automating cash workflows through wholesale, multi-bank API data aggregation, announced today the appointment of Dylan Boudraa as Chief Revenue Officer (CRO). Boudraa joins the company's senior team to help scale the business upmarket with enterprise clients and to lead global expansion efforts, while empowering the sales, marketing, and client success teams.
Dylan Boudraa joins Trovata with a proven track record of more than 20 years as an accomplished sales leader in tech from early growth stages to significant scale at both public and private companies. As an experienced operator, he has built and led high-performing teams during periods of hyper growth that have led to two successful exits since 2015.
"I am excited to join Trovata and to have the opportunity to work alongside its impressive leadership team. Trovata fills a major gap in wholesale banking and treasury services within the fintech space with the demand for a modern tech platform. There couldn't be a better time to join and help the business scale," said Dylan Boudraa, CRO at Trovata.
Prior to joining Trovata, Boudraa built the sales organization at Wavefront from the ground-up and led exceptional ARR growth for three consecutive years before and after the company's sale to VMWare in 2017. Prior to Wavefront, he led the sales and product teams at Actuate, a business intelligence company, through its global expansion and its eventual $330 million sale to OpenText in 2015. Immediately prior to Trovata, Boudraa served as Vice President of Sales for Radar, a location infrastructure and geofencing platform for developers.
"In less than two years since we launched the platform, we've grown to nearly 150 mid-market and enterprise clients. It's time to move further upmarket with enhanced functionality around payments, automated reconciliation, and merchant services. Dylan is the right sales leader at the right time," said Brett Turner, Founder and CEO of Trovata. "I'm thrilled to have him onboard to help drive the company forward with new customers, new partners, and into new markets."
To learn more about Trovata, visit https://www.trovata.io/.
About Trovata
Trovata makes it easy for businesses to automate cash reporting, forecasting, and analysis. By bridging the gap between banks and accounting systems, Trovata is helping companies gain powerful insights into their cash flows that drive better and quicker business decisions. Today, Trovata is helping companies transform finance and treasury operations using open banking and machine learning. With direct APIs with most major banks, new clients can get set up in just a few hours. Trovata is based in San Diego, CA. To learn more visit www.trovata.io.
Media Contact:
Heather Tidwell
Trovata@interdependence.com
(949) 777-1333
SOURCE: Trovata
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