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Troy Aikman’s EIGHT Elite Light Lager Now Available in Oklahoma

EIGHT Brewing Co. announced today that its distinctive EIGHT Elite Light Lager (EIGHT) is now available in Oklahoma. EIGHT launched in Texas in 2022 and the company experienced immediate success. As a result of that success, company leaders were able to identify the opportunity to expand into neighboring Oklahoma. This growth north of the Red River links two key geographic regions for founder Troy Aikman. EIGHT will become widely available statewide in March 2024.

This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20240226090643/en/

EIGHT Elite Light Lager now available in Texas and Oklahoma (Photo: Business Wire)

EIGHT Elite Light Lager now available in Texas and Oklahoma (Photo: Business Wire)

“I’m proud to bring EIGHT to Oklahoma – this is light beer made right,” said Aikman. “There’s nothing like EIGHT on the market, which is exactly why we chose to create it.”

EIGHT is brewed with organic grains, and no adjuncts, cheap fillers or sugars, which provides exceptional taste and refreshment at just 90 calories and 2.6g carbohydrates per 12 oz serving. EIGHT customers are identified as goal-setters who care about what they consume, and are the hardest workers in the room.

“This is a big move for EIGHT, and the result of the hard work and relentless effort of our entire team,” said Ruchi Desai, CEO & co-founder of EIGHT Brewing Co. “Our plans for growth don’t end in Oklahoma, but we’re excited to take this first step here.”

EIGHT will be available in bars and restaurants as well as retailers QuikTrip, OnCue, Walmart, Crest and Reasors, among others.

“We’re being strategic about growth and that involves building relationships with consumers as we expand,” said Aikman. “We’re working with some great distributors and retail partners, and we are excited to see where this expansion takes us next.”

EIGHT is available in traditional 6-packs, 12-packs, 24-packs and 19.2 oz single-serve cans. The beer is distributed in Oklahoma by Capital Distributing, LDF and Fisher59. Consumers over 21 can visit eightbeer.com for an up-to-date list of where EIGHT is available in Texas and Oklahoma, and to keep up with news of future growth.

ABOUT EIGHT:

EIGHT Elite Light Lager is a beer brewed for those who never settle. Founded by Troy Aikman, EIGHT is a clean, refreshing lager brewed with organic grains and no added adjuncts, fillers or preservatives. Light Beer Made Right. Proudly based in Austin, TX, with a mission beyond the bar, EIGHT is committed to giving back 1% of all revenue to causes that work tirelessly to make healthy living accessible to all. For more information, please visit www.eightbeer.com. Follow us on social media @drinkeightbeer. ENJOY RESPONSIBLY.

Download visual assets for EIGHT Elite Light Lager.

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